After 15 years at the forefront of the Australian Travel Industry, Interline Reservation Service is making way for Travel Industry Club. Same people, same products, same service…new look! With the new name and branding come additional staff members, new technology and a new level of energy.
Interline was about to embark on a period of expansion and took the opportunity to look at the name and what it meant to the industry people of today and ultimately decided that a change was due. Sue Francis Managing Director says “Interline is a term that is not as well known as it has been in the past and we decided to rebrand with a name that really sums up what we do for travel industry people” As well as the new look of the company, Travel Industry Club or T.I.C. (as it is already affectionately referred to by staff members) has built a new website using fresh technology and plans to have a strong presence on Social Media platforms to get the new company known quickly throughout the industry. Sue says “along with the new name, and bells and whistles, comes a new way of doing things and some fresh new faces in the business. So watch this space”.
The new company website can be found at www.industryclub.com.au The concept behind this new build has been to simplify things as much as possible to the website’s visitors. Sue says “We identified that our old website had a lot of information visible all at once and we really wanted the new site to look exciting but have the functionality of sending you where you want to go within one or two clicks, we certainly think we have achieved that”.
Interline’s experienced staff have always been it’s best asset and this will continue with Travel Industry Club, with the addition of new team members to take the new company forward. Sue and the team intend to take all the good things about Interline and bring them to Travel Industry Club whilst utilizing new methods to break into markets currently uncatered for and to penetrate existing markets to maximum effect.