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30,000 Local Residents Invited to Become Tourism Ambassadors for Port Stephens

March 25, 2014 Destination Global No Comments Email Email

The new 2014 Port Stephens visitor guide has been posted to more than 30,000 local residents and businesses in a bid to make every recipient a welcoming ambassador for the region’s growing $400 million tourism industry.

And as a reward for laying out the welcome mat for visitors, residents in the Port Stephens region can take advantage of exclusive, ‘locals only’ discounts and special offers for accommodation, quad bike rides, surf and stand-up paddleboard lessons, fishing trips and helicopter flights, with some deals offering up to 25 per cent off normal prices.

The offers are available on the ‘Local Residents’ page of Destination Port Stephens’ website, www.portstephens.org.au. Free ‘P.S. I Love You’ bumper stickers are also available from the visitor information centre in Nelson Bay to showcase local pride for the region.

The new glossy, 68-page Port Stephens Visitor Guide provides a complete run-down of what there is to see and do in the region, including attractions, activities, restaurants, transport and facilities.

Destination Port Stephens Marketing Manager, Tars Bylhouwer, said more than 30,000 copies of the free brochure had been mailed to local residents with a covering letter outlining how they could use it to explore their own backyard, host visiting friends and relatives and become more familiar with and proud of the region’s appeal and vital tourism industry.

“Tourism is everybody’s business because it generates sustainable local employment and income and leads to more facilities for us all to enjoy,” Mr Bylhouwer said. “The benefits of our thriving visitor economy filter down into every sector of our local economy. If it wasn’t for tourism, we would also not have as many restaurants, cafes, shops, hotels and leisure facilities for us to use so we’re keen for all locals to keep an eye out for the new booklet, browse it and help us make Port Stephens a friendly and welcoming destination for visitors from around Australia and overseas.

“Stronger links between the local community and tourism will help secure an even stronger economy for our region in the years ahead.”

Mr Bylhouwer said Destination Port Stephens was a member-driven organisation that worked in partnership with Ports Stephens Council to develop and promote tourism to the area. Businesses keen to increase the benefits they can gain from tourism are welcome to join the organisation.

For more information and a digital version of the new tourist guide, visit Destination Port Stephens’ website – www.portstephens.org.au or call 4980 6949.

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