Four BIG4 Holiday Park employees were sent to jail on Friday, 27 May for a night.
The ‘BIG4some’, including CEO Steven ‘Wright the Regional Ripper’ Wright, Lisa ‘The Land-Cruising Lunatic’ Starczewski, Campbell ‘The Campsite Decapitator’ Davies and Sarah ‘The Saltwater Strangler’ McCully were locked up to help raise funds for Whitelion, a charity for young people at risk.
The ‘BIG4some’ LtoR: CEO Steven ‘Wright the Regional Ripper’ Wright, Lisa ‘The Land-Cruising Lunatic’ Starczewski, Campbell ‘The Campsite Decapitator’ Davies and Sarah ‘The Saltwater Strangler’ McCully
‘Bail Out’ is Whitelion’s national fundraising and awareness campaign, providing the opportunity to step into the shoes of a young person that has been disconnected from the community. Bail Out participants were required to ‘raise’ bail to secure their ‘release’.Between them, the BIG4some managed to raise an impressive $6,500 for the charity, escape the lockup, and share an experience they won’t forget.
Whitelion is just one of a number of community causes supported by BIG4 Holiday Parks. Since July 2015, charitable activities have included hosting Kidney Health Australia’s award-winning Big Red Kidney Bus at BIG4 Whiters Holiday Village and BIG4 Mildura Getaway, holding 11 National Breast Cancer Foundation’s Pink Minnie events along the east coast of NSW, and holding Tread Safely Week information sessions in Queensland and NSW.
This is on top of dedicating a day to fundraising across more than 70 holiday parks nationally for Camp Quality, raising over $20,000 at the one time. Many parks also undertake individual initiatives to give back to their local communities, such as the Park Lane group who recently hosted a charity day for Beyond Blue that raised over $25,000.
BIG4 CEO, Steven Wright said hosting and supporting charitable activities and getting involved locally was a great opportunity to demonstrate the organisation’s community-mindedness and spirit.
“We are delighted to be able to help raise awareness and funds for a range of important causes that assist the community broadly,” said Steven.
“We’re very much a family brand and take our community responsibility very seriously. It is our duty to help these groups that deliver vital support services where we can, and often have a little fun along the way while doing so.”