New Zealand’s aviation watchdog has criticised a much-acclaimed Air New Zealand safety video that assembled some of the greatest surfers of all time to deliver the safety message, filmed at legendary surf breaks across three countries.
An email obtained by One News in New Zealand discloses that the NZ Civil Aviation Authority (CAA) has criticised the airline for including “extraneous material” in its Surfing Safari safety video, which the authority fears could take the focus off the safety message. The video is still allowed to be screened.
What do you think? Here’s the vid:
“As we have commented previously, the video diverges materially from the ‘safety message’ at times, and whilst I appreciate the need to engage the viewers, the extraneous material detracts from the scope and direction of the safety message,” the email reads.
The reaction comes as a surprise, because boring safety videos turn off passengers, who simply doze, read or look at their mobile devices. Anything that makes them watch, and take in the safety message along the way, is surely a good thing.
The Surfing Safari video starred nine pro surfers, including Sports Illustrated model and surfer Anastasia Ashley.
Surfing Safari features 2014 world champion Brazilian Gabriel Medina, three times world champion Australian Mick Fanning, American big wave legend Laird Hamilton, popular American surfers Alana Blanchard and Anastasia Ashley and some of the greatest surfing talent from Asia and New Zealand.
The safety video was shot in Malibu in the US, the Gold Coast of Australia and at Raglan and Piha in New Zealand, three of the world’s most beautiful and iconic surf destinations.
To celebrate the launch of Surfing Safari last year, Air New Zealand gave online viewers of the video the chance to win a trip for two to Los Angeles, California including a two hour surf lesson on Malibu beach with legendary big wave surfer and star of Surfing Safari Laird Hamilton.
Written by Peter Needham