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AirAsia X’s first international hub setup on track

October 15, 2013 Aviation No Comments Email Email

AirAsia X Berhad, the leading low-cost, long-haul carrier, today announced that its associate company, Thai AirAsia X Co Ltd (“TAAX”) had officially received the approval from the Ministry of Transport Thailand for the Air Operator Licence (“AOL”) on 8 October 2013.

The final approval of the Air Operators Certificate is expected by end of 2013, after which the Company will be able to commence operations.

This is a significant milestone and a step closer for AirAsia X to realise its first international hub outside Kuala Lumpur in Quarter 1, 2014 in Bangkok; a strong tourism and travel market in the ASEAN region.  The launch of Thai AirAsia X will see the airline emerge as the first long-haul, low cost carrier based in Bangkok, Thailand.

Azran Osman-Rani, CEO of AirAsia X said, “Thai AirAsia X will capitalise on our collaboration with Thai AirAsia, the largest short-haul low-cost carrier in Thailand. With its 10-year track record, Thai AirAsia has built a strong domestic and international short-haul network that can provide feeder traffic to Thai AirAsia X, which plans to be based in the same Don Muang Airport. Thai AirAsia X will also focus on flying to long-haul destinations in North Asia and Australia where AirAsia X has already built up brand awareness and operating bases, to speed up its market penetration. Passenger traffic from destinations in these markets to Bangkok is very high, largely leisure travelers, and primarily served by higher-cost full service airlines. Thai AirAsia X expects to significantly grow tourist arrivals to Thailand.”

“The establishment of our affiliate in Thailand is the beginning of AirAsia X’s strategic multi-hub plan, in line with the regional expansion of the AirAsia Group. The combination of multiple hubs and having both short-haul and long-haul networks is a strategic advantage over other competitors. The Thai hub also gives AirAsia X an additional growth platform beyond its current base in Kuala Lumpur. The hub in Bangkok can also increase connectivity options for travelers wanting to experience both Thailand and Malaysia, to arrive at one hub, and depart from the other,” he added.

AirAsia X was the first long-haul, low fare carrier to introduce Premium Flatbed seats, which have standard business class specifications of 20” width, 60” pitch and stretch out to 77” in full recline position.

The Premium flatbeds feature universal power sockets, adjustable headrests and built-in personal utilities such as tray table, drink holder, reading light and privacy screen. Premium seat guests also enjoy premium complimentary products and services including Pick A Seat, Priority Check-in, Priority Boarding, Priority Baggage, 25kg Baggage Allowance, Complimentary Meal and Pillow & Duvet.

AirAsia X was awarded the World’s Best Low Cost Airline Premium Seat and the World’s Best Low Cost Airline Premium Class titles at the 2013 Skytrax World Airline Awards which took place at the Paris Airshow. The AirAsia Group also received its 5th consecutive year title as the World’s Best and Asia’s Best Low Cost Airline at the 2013 Skytrax World Airline Awards.

For more information, please visit www.airasia.com

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