The Tourism Authority of Thailand’s (TAT) much anticipated annual Amazing Thailand Grand Sale (ATGS) campaign is back for its 18th successful year and will be held from 15 June to 15 August, 2016, in cities nationwide. This year, there will be a special focus on female customers to celebrate the TAT’s Women’s Journey Month being held in August.
Mr. Yuthasak Supasorn, Governor of TAT said, “The Amazing Thailand Grand Sale is now a hugely popular event across the region and boosts tourist and visitor expenditure as well as enhances the image of Thailand as a major shopping destination. It also encourages more local spending and creates jobs. We always look forward to welcoming the world to our sale and hope they take home happy memories as well as some great bargains.”
The Amazing Thailand Grand Sale campaign differs from other events of its type in that as well as offering discounts on a variety of goods, it is also possible to make great savings on tourism products; such as, accommodation, spa treatments, travel, car rental and wellness products.
Taking part in the Amazing Thailand Grand Sale 2016 will be 15,000 tourism business operators in more than 110 department stores and shopping centres in seven major tourist destinations of Bangkok, Pattaya, Chiang Mai, Phuket, Hat Yai, Hua Hin and Udon Thani. Outlets will offer discounts of up to 80 per cent on goods and services as a way of boosting revenue and promoting Thai products internationally. Shoppers will also enjoy special discounts, trendy items from Thai world-class brands, and chic street items from Thai young designers. There will also be fun events and a lucky draw to win a “Travel 365 Days in Thailand”, which includes flight tickets and accommodation.
The Amazing Thailand Grand Sale 2016 will kick off on 15 June, 2016, with the 4th Shopping Challenge activity, which will see 13 teams of representatives from across Asia race around Bangkok’s best loved malls and shops to bargain for items as they compete for a 100,000 Baht prize. Celebrities from across Asia are coming to take part, and last year the first prize went to the Indian team.
The Amazing Thailand Grand Sale campaign was started by TAT in 1999 and has grown considerably year on year. VISA International (Thailand) has been the campaign’s long-term partner, and this year will be giving a wide range rewards to all VISA cardholders attending the sale, allowing them to make even more savings. Cardholders also get an extra chance to win the “Travel 365 Days in Thailand” draw by being able to get two coupons for every 500 Baht spent, rather than the usual one.
This year, to celebrate TAT’s new “Women’s Journey” campaign, which is being held in August, there are special privileges on offer for women shoppers as part of the Amazing Thailand Grand Sale. (Read more: Tourism Authority of Thailand launches Women’s Journey Thailand to boost local and international female tourism)