Building on the success of an already strong Groups travel business, leading cruise operators APT and Travelmarvel have announced they are investing significantly in helping travel industry partners to capitalise on a thriving groups market.
Damian Borg, APT and Travelmarvel
Through a series of nationwide workshops, the sister brands will showcase to travel agents how they can build on regular F.I.T. group bookings by using their inclusive cruise packages as an opportunity to engage with local membership and community-based organisations looking to host a group departure.
Both brands are offering highly competitive special group’s terms for travel agent bookings with as little as 10 passengers. For most destinations the additional booking incentive of a free additional cabin will be offered for every 11th passenger booked.
Group travel is already popular aboard APT and Travelmarvel’s Europe and Asia river cruise departures. In addition, APT is also offering group and charter bookings aboard its fleet of three small ocean-going ships (which will also be featured in the upcoming workshops) which offer guests a choice of cruise styles, Boutique or Expedition, to some of the world’s most enticing destinations.
Heading up the new Groups business offering across both brands, APT and Travelmarvel Channel Strategy Manager Damian Borg said, “Cruising is one of the fastest growing areas for group travel and since we set up our specialised department over ten years ago we’ve seen our business triple in size. We operate some of the most highly regarded river ships and small ocean cruise ships in the world. As such travel agents are assured of the highest quality travel experience, exceptional customer service and a high level of repeat bookings. We are committed to working with our travel industry partners to deliver the exceptional financial benefits that we know can be achieved through these markets.”
To showcase the new groups offering and assist travel agents as to how they can grow their groups business APT and Travelmarvel are running a nationwide series of workshops around Australia.
The events are free of charge to attend and locations and dates, which have been released today, are as follows:
- 4th August – Sydney, Harbourview North Sydney
- 5th August – Sydney, Novotel Parramatta
- 6th August – Brisbane, Pacific Golf Club at Carindale
- 12th August – Melbourne, Rydges CBD (Exhibition Street)
- 13th August – Melbourne, Novotel Glen Waverley
- 1st September – Adelaide, Stamford Plaza
- 2nd September – Perth, Crown Plaza
Space is limited so agents are urged to register clients onto the events as soon as possible. To register, or to access further information about APT and Travelmarvel’s Groups business, travel agents can book online here or call 1800 655 440.