For the third consecutive year, Sofitel So Bangkok is staging a fashion showcase highlighting the work of four Thai designers under the theme “Fashion in Time”.
The two-month exhibition from 1st July to 31st August 2015 draws inspiration from one of the hotel’s key design concepts: past, present, and future (embodied in the Street Lobby, Park Lobby, and Park Society restaurant, respectively). Each of the four participating designers have been invited to create their own interpretations of Thailand’s fashion evolution following the same theme.
“Fashion, art and design are ever-evolving, and very much at the core of the Sofitel So spirit, which is why we’re excited to bring this to the forefront. Bangkok is a city brimming with creativity, and we are honored to support local talent by opening up our home as their canvas. This year we’re inviting four Thai designers to showcase their artistic interpretations under the theme “Fashion in Time”, inspired by our hotel design concepts which represent the past, present, and future. We have received fantastic feedback about this exhibition over the last two years, and we hope by curating it again this year we will continue to delight our guests,” said Mr. Yves Mudry, General Manager of Sofitel So Bangkok.
A specially curated “art tour” and corresponding booklet will provide visitors and hotel guests with information on the art installations displayed throughout the hotel; Jiratt Boonta of Jaritt brand on the high zone lift landing, Wannarat Boonyaratanakornkit of Onn Wannarat brand on the low zone lift landing, Nutre A. Chenyavanij of Nutre Jeweller on the 9th floor in front of the Welcome Desk, Sarinya Limthongtip of Srinlim at the 7th floor Reflecting Pond.
The exhibition will then be open to the public for 2 months from 1st July to 31st August 2015. For more information, please contact +66 (0) 26240000 or email [email protected]
About the artists
Jiratt Boonta, Jaritt
Bangkok-based fashion designer Jiratt Boonta is known for portraying a contemporary lifestyle inspired by cultural heritage. He has also won a number of prestigious awards including 1st Prize at TIFA Thailand InnoFashion Award 2014 and Finalist of Tokyo New Designer Fashion Grand Prix 2012. His fashion creations always have a story to tell, offering hints of his passion for art, science, and Buddhism. In his work “M. Chan”, the artist uses Maneechan, the charming main character of the bestselling “Taviphob” novel, as his muse to explore the relative relationship between fashion and time.
Wannarat Boonyaratanakornkit, Onn Wannarat
Wannarat Boonyaratanakornkit was first noted as a mover on the design scene after appearing on Talent Thai project. Since then, she has gone on to lend her shape-and-emotion eye for aesthetics to design studios in Thailand and Europe, picking up a number of awards along the way including DEmark Design Excellence Award from the Ministry of Commerce and G-Mark Good Design Award from the Ministry of International Trade and Industry of Japan. For her collection “Banyakaad” (Thai for “atmosphere”), she comments on the similarities between fashion and the wind, both of which embody an unpredictable nature that humans often try to define.
Nutre A. Chenyavanij, Nutre Jeweller
Bangkok-born Nutre A. Chenyavanij is a master jeweller with a number of prestigious awards including New Designer of the Year from the London Business Design Centre, Jewellery Designer of the Year 2007 from the British Jewellers’ Association, and Designer of the Year from the Department of Export Promotions of The Royal Thai Government. She will be presenting “Lifetime”, a collection of brooches which depict the stages of a flower’s life, to show that the beauty of the truth transcends time.
Sarinya Limthongtip, Srinlim
Srinlim is a Bangkok-based design studio delivering vibrant colored home décor products with an edgy graphic style. Founding artist Sarinya Limthongtip, a prolific guest speaker and former university lecturer of graphic design, she has won Elle Decoration Design Award and DEmark Design Excellence Award 2013. In the “O Town” collection, commissioned for the project, founding artist Sarinya Limthongtip conveys an impression of the design and architectural detail in Bangkok’s old city enclaves such as China Town. Neon colors were used to represent fluorescent lamps invented during the reign of King Rama 5, the same period when Thailand started adopting aspects of Western culture.
Sofitel, World Class Hotels & French Elegance
Sofitel is the only French luxury hotel brand with a presence on five continents with 120 addresses, in almost 40 countries
(more than 30,000 rooms). Sofitel offers contemporary hotels and resorts adapted to today’s more demanding and more
versatile consumers who expect and appreciate beauty, quality and excellence. Whether situated in the heart of a major
city like Paris, London, New York, Shanghai or Beijing, or nestled away in a country landscape in Morocco, Egypt,
French Polynesia or Thailand, each Sofitel property offers a genuine experience of the French “art de vivre”.
Sofitel Legend and & Sofitel So are two labels that come to enrich Sofitel Luxury hotels.
Sofitel Legend hotels are iconic and mythical; they are often centuries-old listed heritage buildings: Sofitel Legend Metropole Hanoi,
Sofitel Legend The Grand Amsterdam and Sofitel Legend Old Cataract Aswan and Sofitel Legend Santa Clara Cartagena. Sofitel So hotels are new
« boutique hotels » characterized by a stylish focus on contemporary design by famous architects and/or embellished by international celebrities
from the world of fashion, design or art: Sofitel So Mauritius Bel Ombre, Sofitel So Bangkok and Sofitel So Singapore.
Find out more about Sofitel at www.sofitel.com