Streaking across a footy field, giving up your birthday and forfeiting your annual leave. While these are all things we’d consider for $1million, cashing in our best mate isn’t among them – with new research revealing 97% of the nation would rather retain their bestie than hit the jackpot.
The new data, released today by Million Dollar Fish, shows we’re also a loyal lot when it comes to keeping our mates’ trust, with 99% of Aussies claiming they’d rather turn down a million than spill a friend’s secrets or sell their family heirloom because they’re in the red.
With mateship meaning so much to the nation, Tourism NT is challenging Aussies to strengthen their friendship bonds even more by heading to the Northern Territory and fishing Top End waters for a barra worth a million dollars.
This October, 76 iconic NT barramundi will be expertly tagged and released throughout Top End Waters, home of the best barra habitat in Australia. One of the barra will bear a $1 million prize tag, while the remaining 75 barramundi will net their catchers $10,000 each.
Aussie cricket icon and Million Dollar Fish campaign ambassador Matthew Hayden said, “The best memories are made when your mates come along for the ride. Why not hit the water with them in Top End, throw in a line and experience the thrill and challenge of pulling in a big barra.”
“As a Mate of the Territory, I’ve been lucky enough to enjoy a diverse range of fishing experiences in the Top End. From blue water fishing out of Darwin and the Tiwi Islands, to Billabong fishing at Kakadu, tropical sport fishing in East Arnhem Land and river fishing in Katherine – there’s plenty to see, do and catch in the NT.”
Other quirky Million Dollar Fish findings include:
- When it comes to how far Aussies would go for a million dollars, 14% would streak across the field of an international football match
- Two in five (40%) Aussie women would be willing to shave their heads bald in exchange for a million dollars
- Half of all Aussies would forfeit their own birthday celebrations in order to get a million dollars, and almost a quarter (24%) of all Aussies would forfeit their best friend’s birthday celebrations
- Almost half (47%) would give up all their holidays for the next two years to get a taste of that seven-figure sum
Matt Hayden’s top five tips for landing the Million Dollar Fish:
- During the build-up season in October, hit the inland waterways and billabongs for freshwater barra as they warm up there ahead of monsoon season
- When monsoon lands around January, places like Darwin Harbour are barra hotspots where you’ll find them hiding amongst the mangrove creeks and estuaries
- Take a few weedless lures on your trip as some parts of estuaries are full of roots and hidden obstacles which can make your day not about fishing, but retrieving expensive lures
- Switch to noisy surface poppers or troll along a moonlit patch of lilies to attract the barra to the surface
- Engage a local ‘fisho’ to take you out because not only can they provide all the fishing equipment you need, they hold all of the local knowledge about where the best places to fish are!
To find out more and to be in with a chance of winning, register online at www.milliondollarfish.com.au.
You’ll also go in the draw for a chance to win a trip worth $20,000 for you and three mates to visit the NT.