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Australian Agent crowned Tourism Ireland’s Emerald Ireland Specialist in Global Competition

September 1, 2017 Accolades No Comments Email Email

Tourism Ireland is delighted to announce Kimberley Longford, from Flight Centre Australia, as the winner of the Ireland Specialists 2017 competition. The Ireland Specialists is an e-learning travel trade training programme, run by Tourism Ireland, which educates international travel trade about the island of Ireland. Agents must complete six modules in an attempt to obtain a perfect score and the prestigious gold Ireland Specialists certificate. This certificate can be displayed on the operator’s website, symbolising an expert knowledge on holidays on the island of Ireland. The winners are then added into an annual draw to attend an Ireland Specialists Mega Fam, with one overall agent crowned the Emerald Ireland Specialist.

Kimberely Longford Flight Centre Australia, Ruth Murray Tourism Ireland GCC.

Since launching in 2013, over 21,000 agents across the world have signed up for the programme. 25% of these users have earned a gold Ireland Specialists certificate, letting potential visitors know that they are experts on the island of Ireland.

From Sunday 20st August to Friday 25th August, the island of Ireland hosted the third annual Ireland Specialists Mega Fam trip. Eleven top performing agents from six markets, Australia, China, India, GCC, South Africa and New Zealand, travelled to Ireland to battle it out in daily challenges to be crowned the 2017 Emerald Ireland Specialist. The challenges included a range of photo, food and sporting challenges as well as a competitive, high-tech treasure hunt around Dublin City.

As well as competing for the title, the agents experienced many of the key visitor attractions that the island of Ireland has to offer.  In Northern Ireland they experienced the rich history of the city of Belfast, the mystery of the Giant’s Causeway and the heart-racing experience of walking on water at The Gobbins Cliff Path. Heading south and into Ireland’s Ancient East they visited Trim Castle and Kildare Village. Finally, they experienced Dublin, from the delicious food scene and vibrant city life, to the historic Trinity College and the Guinness Storehouse.

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