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Baird/STR Hotel Stock Index posts modest gains in July

August 12, 2017 Hotel Trends No Comments Email Email

The Baird/STR Hotel Stock Index increased 2.1% in July, closing the month at 4,177. Year to date through July, the index was up 12.8%.

“Hotel stocks fell in line with the current industry performance trend of slow but steady growth,” said Amanda Hite, STR’s president and CEO. “Hotel demand growth has exceeded expectations over the past several months, which has been enough to counter weaker than projected hotelier pricing power. We expect moderate performance growth to continue for the foreseeable future.”

“Hotel stocks posted modest gains in July despite mixed second-quarter earnings results and guidance,” said Michael Bellisario, senior hotel research analyst and vice president at Baird. “Fundamentals were a bit weaker than expected during the quarter, especially in June, and sluggish growth continued into July, which is worth keeping an eye on as more markets begin to post negative growth.”

The Baird/STR Hotel Stock Index for July outpaced both the S&P 500 (+1.9%) and the MSCI REIT (RMZ) (+1.1%).

The Hotel Brand sub-index increased 2.5% to 5,944 from June to July, while the Hotel REIT sub-index grew 1.2% to 1,619 during the month.

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