Buyer confidence in selling Fiji as an aspirational destination for business and leisure travel remains high, after Tourism Fiji closed registrations for international buyers and travel trade media for the third Fijian Tourism Expo (FTE) to be held in Denarau next month.
FTE 2016 has attracted over 160 international buyers and travel trade media and a number of them will be selling Fiji for the first time, specifically from long-haul markets which are now more accessible with Fiji Airways’ opening up the Singapore route.
The recent devastation caused by natural weather events has not deterred quality buyers from Fiji’s traditional, new, and non-traditional tourism markets from as far as Italy, Pakistan, Spain and Sweden.
“Buyer confidence in Fiji remains consistently high and this is evident after Tourism Fiji received 148 buyer and 14 international media confirmations to attend Fiji’s premier tourism industry event,” Tourism Fiji’s Global PR Manager, Ms Patricia Mallam says.
“The last two months have been challenging for the tourism industry but we at Tourism Fiji have kept our guards up and continued to work behind the scenes to bring in the best people from all over the world to be part of FTE 2016 for the benefit of our industry and its stakeholders,” she says.
The international buyers and media are qualified by Tourism Fiji’s Regional Directors based in Tourism Fiji’s key source markets and in consultation with Fiji Airways, the Platinum Sponsors of FTE 2016.
“The programme for the three day expo is custom-made and prepared based on the feedback from participants in the first two event. It is kept compact to enhance B2B opportunities, promoting a win-win situation for everyone attending FTE,” Ms Mallam says.
She adds that FTE 2016, “will offer enormous networking opportunities during the evening networking events for connections with peers within the industry, decision-makers, buyers and exhibitors from all over Fiji.”
FTE 2016 will be held at the Denarau Island Convention Centre from 3-5 May 2016.