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Cebu Pacific outpaces competition on Manila-Sydney route

September 19, 2017 Aviation No Comments Email Email

Cebu Pacific (PSE: CEB), the Philippines’ leading airline, reports the highest passenger market share on flights between Manila and Sydney, outperforming key competitors Qantas and Philippine Airlines, which also service the route. Cebu Pacific is the only Low Cost Carrier with a direct connection between Manila and Sydney, Australia.

Based on data from Australia’s Bureau of Infrastructure, Transport and Regional Economics (BITRE) as of May 2017, Cebu Pacific captured 44% passenger market share of the Manila-Sydney route, followed by Philippine Airlines at 32% and Qantas at 24%. The report also highlighted that Cebu Pacific carried a total of 14,039 passengers, up 33% year-on-year. In contrast, Philippine Airlines and Qantas posted flat growth levels from the same month last year.

For the entire month of May 2017, a total of 32,017 passengers flew between Manila and Sydney, 11% higher versus May 2016. This brings the total passenger volume to 175,782, up 12% year-on-year.

In terms of air freight services, cargo volume grew 88% between Manila and Sydney, from 505 tons to 950 tons in May 2017 alone, with Cebu Pacific’s cargo services tripling, from 142 tons in May 2016 to 413 tons in May 2017.

From January to May 2017, total freight carried reached 4,064 tons; up 54% from the 2,633 tons carried in the same period in 2016, consistent with increasing bilateral trade and investment relationship between the Philippines and Australia. Cebu Pacific captured the bulk of this growth volume, with 43% cargo market share in May 2017 alone, and 46% from January to May 2017.

“The statistics shared by Australia BITRE reflects our commitment to offer the Australian market great value, through efficient and safe travel between Sydney and Manila, at year-round lowest fares. We’re thrilled to see steady results as this maintains our position as the key player on the Sydney – Manila route,” said Candice Iyog, Vice President for Marketing at Cebu Pacific.

“Australia is one of our strongest international performers and we continue to see enormous growth and opportunities in the region. Our increased frequency will allow us to continue to offer Aussie travellers competitive year-round fares, driving tourism to the Philippines.”

Cebu Pacific recently announced increased flight operations to meet with demand. Effective 1 December 2017 – 31 January 2018, Cebu Pacific’s services will be increased to a daily flight frequency between Manila and Sydney. CEB offers the most number of seats between Sydney and Manila and is the only Low-Cost Carrier flying between both destinations.

For bookings and inquiries, guests can visit www.cebupacificair.com or call the reservation hotline on +612-9119-2956. The latest seat sales can be found on Cebu Pacific’s official Twitter (@CebuPacificAir) and Facebook pages.

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