Centara Hotels & Resorts has appointed Mrs. Montakarn Shutt as the company’s newest communications executive. Montakarn will be instrumental in overseeing the company’s brand image and reputation through PR, as well as strengthening relationships with local and international media, social influencers and overseas representative offices. She also takes responsibility for promoting internal communications and consolidation of PR efforts across the PR, Sales & Marketing teams in Centara’s owned and managed properties worldwide.
Mrs Montakarn Shutt has more than 11 years of experience in Public Relations, integrated marketing communications and media strategy. She has served as Managing Director of Grey Matter Communications Co. Ltd, and previously worked for several years as a consultant and a copywriter in the Public Relations Division of global agency J. Walter Thompson (JWT). Prior to joining the team at Centara, Montakarn was responsible for corporate communications at Mitsubishi Motors (Thailand) Ltd. She holds a Postgraduate Diploma and a Bachelor of Arts (English) from Thammasat University.
Tom Thrussell, Vice President of Brand, Marketing and Digital says “We are delighted to welcome Khun Prae to the Centara family. She brings with her a wealth of domestic and international PR experience and the passion and leadership skills to further drive the positioning of Centara Hotels & Resorts as Thailand’s pre-eminent hospitality brand”
“I have always been a fan of the Centara brands, so I am delighted to be part of the team. Although I am a new face for the hotel industry, I am confident I will make a positive contribution to the company through my strong PR knowledge and wide network of contacts in the media and communications field. I look forward to using my expertise, relationships and creativity to ensure Centara Hotels & Resorts receives the coverage and brand exposure it deserves across both new and traditional media.”