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Central Embassy celebrates first anniversary in style, inviting global artist group “FriendsWithYou” to create a colourful wonderland inside the shopping complex, the first in Southeast Asia

May 22, 2015 Destination Thailand No Comments Print Print Email Email

Central Embassy, together with Central Credit Card, is celebrating the first anniversary of Central Embassy by organizing “Central Embassy 1 Year Anniversary: Birthday Bash”, marking one full year of the shopping complex’s success. To celebrate this important milestone, it has invited a world-renowned artist group “FriendsWithYou” to create a theme park decorated with inflated arts, bringing happiness and joys to Central Embassy, the first in Southeast Asia, to create the feel of being a second home that warmly invites everyone. Fun activities and special surprises have also been prepared for this special EMBASSY_2occasion, and customers can help underprivileged students through Princess Maha Chakri Sirindhorn Foundation. Free air tickets are given to lucky winners, from May 28 to June 30.

Mr. Barom Bhicharnchitr, Managing Director of Central Embassy, said, “On this special occasion of Central Embassy’s 1st anniversary, we would like to reward our customers and thank them for their support. We’ve joined hands with an American art group FriendsWithYou, which is known globally, to showcase their art installation for the first time in Southeast Asia here. They will create gigantic balloon art installations to make a mini themed park inside Central Embassy. The concept of this art installation is Rainbow City, a place where friends and families can enjoy.”
In this special project, FriendsWithYou is bringing balloon art installations and colourful mascots Papa Panda, especially designed to celebrate Central Embassy’s anniversary, Rainbow King, and Buddy Chubb. The highlight piece is a tall tube that emits smoke. Large pieces welcome everyone to go inside and have fun. It is an art event that combines culture, art, and fun, creating an experience of friendship for everyone.
To stimulate excitement and imagination, each piece of art is simple and has a toy-like feel. The big balloons are taller than an average person, so everyone can go inside to have fun. The art installation combines culture, art, and fun, creating an experience of friendship for everyone.
In addition to the colourful art, at the opening ceremony (May 28), a special highlight is Korean artist CL of 2NE1, and Yoon from Ambush Brand will be the honorary DJ for the event. There is also a mini concert from Tattoo Color (May 28), Apiwat “Stamp” Eurthavornsuk (May 29), Kasidit “Gene” Samniang (May 30), and Jetsetter (May 31). Enjoy a special fashion presentation and have fun with Voice Box featuring blurbs from famous faces from around the world such as designer John Varvatos. To wrap up this sweet celebration, there is an endless array of food and drinks to delight everyone.
There are also fun activities that will amaze the visitors, including photo booths cooperate with Tourism Authority of Thailand (TAT) and fun workshops by stores in Central Embassy every weekend throughout June, such as bag painting workshop on L4 floor. Every store in Central Embassy has also prepared special activities for this occasion.
To give back to the society, Central Embassy is also organizing “Sharing is the Ultimate of Happiness”, a charity event to support underprivileged children through Princess Maha Chakri Sirindhorn Foundation. Customers can take a picture of themselves holding hands with friends and upload it on Instagram or Facebook with hashtag #Friendswith followed by two friends’ names and #CEBirthday1 #CentralEmbassy With every image shared, Central Embassy will donate 10 baht. It is an invitation to do good for the society together, and to highlight that Central Embassy is everyone’s friend. This campaign is until May 24.
Experience the grandeur and wonderful surprise at “Central Embassy 1 Year Anniversary: Birthday Bash” on May 28 at Central Embassy. With any purchase at Central Embassy and Central Chidlom that meets the conditions, get a chance to win free First Class air tickets for unlimited trips by Thai Airways valid for one year. There are more than 5,000 other prizes up for grabs, such as dining vouchers, Central gift cards, and limited edition items designed by FriendsWithYou.
Purchases made via participating credit cards on Saturdays (starting May 30) are rewarded with cash vouchers, discounts, and bonus points. For example, the first 100 Central Credit Card members who spend 2,500 baht can get a 2,500 baht voucher, and the first 500 SCB cardmembers get a 1,000 baht voucher. The first 100 KBank cardmembers get a 5,000 baht voucher when spending 5,000 baht. This promotion is available exclusively at Central Embassy and Central Chidlom from May 28 to June 30.

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