Today, Jan Larsén, CEO of the Swedish Strömma Group, is announcing the appointment of Peter Duwel as the new CEO of Canal Company. This Amsterdam shipping company, set up by Felix Guttmann, passed into Swedish hands this spring. Peter Duwel already worked for the company as CFO and will now take over the helm from Arjan van der Meer who is leaving the company.
Jan Larsén of the Swedish Strömma Group: “With Peter Duwel as CEO The Netherlands, we are going to expand the company further. We will focus on the online and offline distribution of our cruise products and the related tourist offerings. We will do so independently as well as with partners. For instance, this spring we began with the exploitation of A’DAM LOOKOUT – the popular attraction at the A’DAM Tower – a wonderful new part of our company. We wish to be able to continue to fascinate visitors to the city and at the same time help the city to profile itself internationally. After all, quality is vital for Amsterdam in order to maintain its international competitive position and to attract high-quality tourism.”
Peter Duwel: “Canal Company has realized an important position in the city because since the 1980’s we have worked from the basis of love and passion for Amsterdam. Felix has been the driving force behind numerous developments, including the recent Amsterdam Light Festival. The city is now faced with a considerable challenge with regard to regulating the bustle of visitors. In the future, we will commit ourselves even more to offering solutions and helping to distribute tourism. An example is our Harbour Cruise, which takes tourists to other waters than the top-rated but busy canals. In this way, we are expanding the city and reducing the problem, and thus making the city that bit more beautiful.”
Changing of the guard
In recent years, founder Felix Guttmann, Peter Duwel and the departing Arjan van der Meer jointly formed the management of Canal Company. “I wish to thank Arjan for the collaboration and his boundless dedication. New challenges will follow, but we will keep on course and continue to share our love for Amsterdam with the guests!”, says Duwel. On the 1 st of November, Arjan van der Meer will hand over the helm: “Canal is a wonderful company. Since I am taking a step in a new direction, I am handing over my tasks to Peter with the greatest confidence. I will continue to be involved in the running and will officially depart in early 2017.”