Today, ZUJI Singapore, the region’s leading online travel agent, presented a cheque for S$30,000 to The Straits Times School Pocket Money Fund (SPMF); a partnership that was established alongside MasterCard in April in order to provide resources and experiences for Singapore’s under-privileged kids. In addition to the donation, ZUJI has also selected two families under the SPMF program to go on an all-expenses-paid holiday.
The partnership, which falls within the ZUJI ‘A Lot Like Love’ campaign, taps into the growing desire to give back to the less fortunate. SPMF was selected as an ideal partner given its worthwhile cause of helping children get the right start – whether it be ensuring they have enough money for a proper breakfast or to sustain their day in school, or easing the family’s financial burden in providing for their children’s education and school needs.
As one of the richest countries in the world, it’s easy to forget that there are children from low-income families. ZUJIunderstands the impact that a disadvantaged home can have on a child’s future possibilities. This collaboration supports the ZUJI belief that every child – regardless of background – deserves a strong start in life and an opportunity to see the world.
The donation announcement for SPMF and holidays for the two selected families, were presented earlier today at the iFly on Sentosa. ZUJI also surprised the other featured SPMF beneficiaries at the event with a 2D1N staycation each, as a token of appreciation. Among those in attendance were Chua Hui Wan, CEO at ZUJI Singapore and Warren Fernandez, Chairman at SPMF.
Chua Hui Wan, CEO for ZUJI Singapore shared her sentiments at the event, “Reaching this point in the partnership with SPMF and MasterCard is a milestone and we hope the raised donation will help ease the financial burdens that under-privileged families face. We believe the joy of travel is for everyone, and through this partnership with MasterCard and SPMF, we hope to create bright and worldly possibilities for students in need by providing them with the resources to do well in school and beyond.”
ZUJI raised the final donation amount to assist SPMF in their mission, by donating $0.50 for every new Facebook like on ZUJI Singapore’s Facebook Page, and $2.50 for every booking made with a MasterCard during selected periods.
Nagesh Devata, Senior Vice President for MasterCard, Asia Pacific Acceptance and Merchant Development said,“MasterCard is delighted to have been part of a meaningful cause that helps raise awareness of and provides resources to Singapore’s under-privileged. We hope that these funds raised through the campaign will further the work of SPMF, and that the two families awarded with their all-expense paid holidays will share priceless moments that will be remembered for years to come.”
During the cheque presentation, SPMF also shared their gratitude towards the initiative, highlighting that they will be passing on the funds to the under-privileged beneficiaries for their use on family-related expenses.
“The donations to these recipients will help them in their school expenses and ease the burden of many struggling parents. Christmas has also come early for the two families that were selected for all-expenses paid holidays. This will be a welcome break for them, and something to cherish for a long time to come”, said Warren Fernandez, Chairman of SPMF.