Cloudbeds partners with TrustYou to give their independent hotel customers access to TrustYou Stars–the next generation guest survey platform. Cloudbeds customers can now easily send surveys to guests, to help understand how guests feel about their properties. These survey results are combined with aggregated online data about their properties, making the results accurate and customized for each hotel. This gives hoteliers crucial data about their properties’ brand reputation that was previously hard to divine.
Guest reviews are ubiquitous on the web. 95% of travelers say they read property reviews before booking. This makes online reviews a crucial part of the online booking decision.
In order to manage their properties’ online reviews, hoteliers need to register business accounts with a variety of online review portals, and manually read and respond to reviews, one by one. This can be a tedious, time-consuming chore, and an impossible one for large properties with thousands of reviews.
TrustYou makes the process simpler by analyzing hundreds of millions of hotel reviews, surveys, and social media comments scattered across the web. TrustYou then aggregates them and translates them into actionable insights for hoteliers. Hoteliers can leverage TrustYou to quickly identify and diagnose problems, and to understand the general tenor of their properties’ online reputations.
“I’m excited about our new partnership with TrustYou,” said Richard Castle, COO of Cloudbeds. “I’m thrilled to see our platform expanding to include more marketing and brand management focused solutions. With this new partnership, we’re one step closer to making our platform the one-stop-shop for hoteliers to get everything they need to manage–and market–their properties.”
Cloudbeds makes cloud-based hospitality marketing and management software. Their flagship product is myfrontdesk, part of their integrated suite of Cloudbeds software. Myfrontdesk is an enterprise-level property management system (PMS), powerful enough to manage the largest of properties, but intuitive enough to manage the smallest. Myfrontdesk helps hoteliers manage everything from rates to employees.
Myallocator is Cloudbeds’ channel manager, and is also fully integrated with the Cloudbeds suite of software. It powers inventory deliverability for thousands of hotels, hostels, and B&Bs in over 100 countries across the globe. With over 300 integrated marketing channels, it has more than any other channel manager on the market. This gives hoteliers the freedom to list their inventory with previously unknown online marketplaces.
Mybookings is Cloudbeds’ fully-integrated and completely commission-free booking engine. Hoteliers can install it on their websites and Facebook pages. It is mobile optimized and works on every device. With mybookings, independent hoteliers and innkeepers can increase their direct reservations without paying any fees, keeping a larger slice of the pie.
“The collaboration with Cloudbeds is very valuable for TrustYou,” said Ellis Connolly, Executive Vice President at TrustYou. “They have a thriving user base and a strong, active community of engaged hoteliers who care about their online brands. TrustYou Stars is the ideal addition to their software that helps to improve their clients’ hotel product and influence future bookings on scale through successful feedback management. Additionally, by seamlessly pushing survey reviews into Google through, hotels can enhance their content and gain more visibility on Google.”
Cloudbeds is a global company with over 100 employees. It has international offices in Sao Paulo Brazil, Dublin Ireland, and is headquartered in San Diego California.