Coca-Cola Amatil Indonesia and Quiksilver Continue to Preserve Bali’s Beach Ecosystems through Bali’s Big Eco Weekend 2015
As one of the most popular destinations in the world, Bali represents Indonesia on the global scene. To contribute in keeping Bali’s beaches clean and safe, Coca-Cola Amatil Indonesia and Quiksilver are holding Bali’s Big Eco Weekend 2015 from August 14-16, inviting local communities, the government, visitors and industry players of Bali to renew the commitment and take real action to tackle the waste problem in Bali. Bali’s Big Eco Weekend is an annual campaign of the regular Bali Beach Clean-Up, both initiated by Coca-Cola Amatil Indonesia (CCAI) and Quiksilver as continuous efforts to bring more attention to Bali’s environmental state and drive more support for the Bali government’s program in creating a ‘Clean and Green Bali’.
“We’ve invested in the programs since 2007 and it has been a very good collaboration between Coca-Cola Amatil Indonesia, Quiksilver, the Bali government and local communities. While the regular beach cleaning has been contributing impact, through Bali’s Big Eco Weekend we are still calling for more support from everyone in Bali, including both the growing citizens and tourists,” says Kadir Gunduz, President Director of Coca-Cola Amatil Indonesia.
“At Coca-Cola Amatil Indonesia, we believe that we have roles and responsibilities in helping to create a sustainable environment anywhere we operate. It’s about all of us making the right decisions and taking real actions. We are pleased with the strong support we are getting, especially today. We hope that the commitment will only grow stronger, so together we can continue to preserve our ecosystem,” Kadir adds.
This year’s Bali’s Big Eco Weekend marks the 8th year of Coca-Cola Amatil Indonesia’s and Quiksilver’s commitment to keeping Bali’s beaches clean & safe. Started in 2007, Bali Beach Clean Up (BBCU) empowers the local communities in Bali by hiring 78 local workers and providing them with regular training in waste management and clean environment awareness. As front-liners, BBCU workers run daily clean-up in 5 iconic beaches in Bali (Jimbaran, Legian, Kuta, Seminyak, Kedonganan) and maximize the clean-up facilities which include 3 surf rakes, 3 garbage trucks, 4 beach tractors, and at least 150 new bins per year. The total amount of waste collected through the program has reached more than 29 million kilograms as of July 2015.
“We are glad that the collaboration in keeping Bali clean and safe has been going well for 8 years. This cements Quiksilver’s passion and involvement in promoting eco conservation to ensure that Bali’s beautiful beaches and waterways will stay clean and safe for many years to come,” says Paul Hutson, General Manager of Quiksilver South Pacific. “We have Quiksilver’s global athletes joining the Bali’s Big Eco Weekend this year, and everyone is excited to celebrate Indonesia’s Independence Day long weekend on the beaches of Jimbaran, Legian and Uluwatu.”
Joining the thousands of visitors in rolling up their sleeves and collecting waste on Jimbaran Beach and Padma Beach Legian are Dadang Rizki Ratman, Directorate General for Tourism Destination Development, Ministry of Tourism; Rijaluzzaman, Head of Centre of Development Monitoring on Eco-region of Bali and Nusa Tenggara; Ketut Wija, Deputy Economic & Development of Bali Province; and Quiksilver global athletes, including world champions Mark Richards (4X World Champion), Tom Carroll (2X World Champion), Jake Paterson, Matt Hoy, Kelia Moniz (2X Longboarding World Champion), and Torah Bright (Olympic Gold Medallist).
Appreciating the attendance, Alison Watkins, Managing Director of Coca-Cola Amatil Group, says the special effort to participate in this iconic weekend supports both Bali’s and Coca-Cola Amatil Indonesia’s commitment to running business and growing together with communities in Bali.
In 2010, Coca-Cola Amatil Indonesia and Quiksilver built the Kuta Beach Sea Turtles Conservation (KBSTC) in a commitment to support a safe environment. Since then, the number of eggs collected has significantly increased from 1,947 eggs in 6 years (2002-2008), to 122,230 eggs in the next 6 years (2009-2015). The Bali’s Big Eco Weekend crowd today participated in releasing approximately 1,000 baby sea turtles back to the sea.
The turtle release wrapped up a day of various eco activities including ROXY Challenge Run-Sup-Yoga, meet and greet with the ROXY surf team, Coke Kicks, lifeguard race, fun sea turtle release, CSR exhibition, Kecak dance performance, and the renowned beach clean-up. On Sunday, visitors are welcome to join the surfing legends in WSL Quiksilver Uluwatu Surf Challenge 2015, also part of the Bali’s Big Eco Weekend, proudly co-sponsored by Coca-Cola Amatil Indonesia and Australian Embassy Jakarta.
For more information about Bali’s Beach Clean Up program, download the latest Infographic at bbew.coca-colaamatil.co.id.