The latest edition of Meeting Point Cologne is now available. Published by Cologne Convention Bureau (CCB), the brochure once again highlights the many features that make Cologne one of the world’s top congress locations.
In line with the Cologne Tourist Board campaign for 2016/17 #urbanCGN – cologne urban lifestyle, the new publication highlights the numerous spheres in which traditional and modern elements of the event industry can meet and create synergies in Cologne. The imagery of the brochure’s high-quality photography likewise reflects Cologne’s urbanity and atmosphere.
In a total of seven sections, Meeting Point Cologne presents all the many facets of the event industry in Cologne – ranging from business and science to congresses, trade fairs, incentive programmes, and arts and culture – along with lots of information, facts and tips. With its lively “Veedelskultur” – each neighbourhood has its own distinctive character – and its committed creative industry, Cologne offers not only individual visitors countless opportunities to discover the city’s charms as an urban space for living. In similar fashion, the conference industry is building on the #urbanCGN trend to explore new approaches and expand its portfolio. For example, locations such as former industrial properties are now providing the perfect urban environment for events; more and more caterers are moving into street food; and conference supporting programmes are being enriched by the incorporation of graffiti workshops and street-art tours.
Organisational help is available here from both the “Service” section of Meeting Point Cologne and the conference planner at www.locations.cologne, which list well over 100 location and event partners. Furthermore, especially themed #urbanCGN supporting programmes are also available there online.
In line with the competence area strategy pursued by the CCB in conjunction with the German Convention Bureau, Meeting Point Cologne once again features interviews with three key figures, all of whom offer an insight into their work and into Cologne’s strengths as a location for science and business. The interview with Prof. Dr. Reinhard Büttner, for example, Director of the Institute of Pathology at the University Hospital of Cologne, shows how science can be an important generator of conferences and congresses. He also offers a look forward to the World Pathology Congress, to be held in Cologne in September 2016.
Multipliers from the local MICE sector will have an opportunity at the forthcoming CCB networking event at the beginning of June to find out more about the new campaign. The meeting is to be held in the industry location Jack in the Box e.V. and will feature a special supporting programme along with street food.