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Completing The Cycle: MyCEB And MCI Group Build Bicycles For Children

July 9, 2013 Destination ASEAN No Comments Email Email

The Malaysia Convention & Exhibition Bureau (MyCEB) and  global consulting, live communication and event management company  MCI teamed up for a CSR programme to give back to the community at the Hilton Petaling Jaya. The event is also in conjunction for MCI’s announcement of the opening of its 49th office – MCI Malaysia.

The CSR activity involved members of both MyCEB and MCI building 30 bicycles with 15 children from three homes, namely Agathians Shelter, Rumah Hope and Yayasan Sunbeams Home. The bicycles were then presented to the children as a charity donation after a quality inspection from mechanics.

“Both MyCEB and MCI aim to give back to children in a special way – something they will be happy to receive and at the same time; can engage them in healthy and productive activities. We also felt that we would like to do more than just giving bicycles, but to be more interactively involved with the children, hence this initiative,” explained Ms Ho Yoke Ping, General Manager of Sales & Marketing, MyCEB. “We are glad for the opportunity to collaborate with MCI, to carry out this meaningful activity.”

According to Sebastian Tondeur, CEO, MCI, “The MCI Dream is about a desire to build a company demonstrating innovation, quality and corporate responsibility leadership. We are dedicated to the learning and development of our talents through our in-house training provider, the MCI Institute and are pleased to bring this philosophy to life alongside our valued partners MyCEB as part our Asian Academy, helping transform the industry in preparation for a sustainable future.”

Peter Webster, General Manager of Hilton Petaling Jaya added, “For our part in this event today, it is a huge thrill for my colleagues and I to be able to interact with the children. Programmes such as these are in line with the Hilton vision of embedding itself within local communities around the world and to be a contributing member of the socio-economic fabric of the neighbourhood.”

MyCEB hopes to continue to collaborate with its partners in its CSR efforts. The National Bureau also conducts the ‘Let’s Meet & Green’ Programme to encourage conference delegates to offset carbon footprints through tree-planting activities.

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