Katrina Barry, Managing Director, Contiki said “For a long time, many young Australian travellers only associated travelling Europe in winter with snow, freezing cold temperatures and predominantly skiing and snowboarding trips. At Contiki we’ve been working to challenge these commonly held perceptions to showcase the diverse reality – the benefit of quieter cities and sights, incredible festivals and in some regions, beautiful winter sun. This has really been gaining momentum, resulting in a strong upturn in demand.
“To showcase the variety of experiences on offer in Europe in winter in a fun and irreverent way, we’ve developed a dedicated video series following the adventures of ‘Sexy Winter Man’. Rather than hibernate during winter, Sexy Winter Man prefers to hibernate in preparation of winter to help would-be winter adventurers understand the breadth of options available in Europe. We’ll be running the video series acrosswww.contiki.com and our social channels. We believe they will not only make our millennial audience laugh, but really change their mindset about winter travel.
“In addition to a diverse range of experiences, Contiki’s 2016-17 Winter Europe programme also features a new destination with the introduction of a new Iceland itinerary. The inclusion in the winter programme follows the successful roll out of Iceland in the 2016 summer programme. This new off-the-beaten-track trip spans four days and takes in Reykjavik, a visit to the hot springs and an excursion to see the famous Northern Lights. If the summer sales of Iceland are anything to go by, I predict this will be a hot seller for the year ahead.”
Contiki’s 2016-17 Winter Europe programme is on shelves now. Travellers who book their winter adventure before 14 June 2016 will be able to take advantage of a 7.5% discount with Contiki’s Early Payment Discount. This means there’s never been a better time to book and enjoy an epic European winter experience at the lowest possible price. Additionally, Contiki’s Freedom Guarantee means that customers are liable for zero change fees* should they need to change their trip, and can also be rest assured in the knowledge that any deposit paid can be transferred to any other Contiki experience.
Life’s an adventure – make it count with absolutely #NOREGRETS.
*Normal cancellation fees will apply on trips changed within 45 days of departure.