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Countdown to ATAS Launch

May 30, 2014 Corporate No Comments Email Email

Sydney workshop] The official launch of the voluntary, industry-led accreditation scheme ATAS is just around the corner, and AFTA, the governing body responsible for the administration of the scheme is already receiving significant industry support ahead of the launch on 1 July 2014

Travel intermediaries, including well renowned travel companies such as Flight Centre, MTA, CTM and Magellan, have expressed their intentions to join ATAS – with others communicating their support through the ATAS ‘Becoming Travel Accredited’ workshops which were held around Australia during May.

AFTA has also recently accredited their first ATAS applicants, marking a key milestone in the important reforms.

“ATAS really is the product of a long period of extensive collaboration between the travel industry and State and Federal Consumer Affairs Ministries and something we are very proud of. It’s a more expanded and equitable solution, which offers flexibility to a diverse and always evolving Australian travel industry,” Jayson Westbury, AFTA CEO said.

“The beauty of ATAS is that it accommodates for the fact that travel intermediaries come in all shapes and sizes, and ATAS has been built to accommodate for the modern way consumers purchase travel, and we have no doubt it will do exactly that.”

For some ATAS participants additional tailored insurance options will be appropriate, and for others they may not be. Either way, ATAS will deliver choice and flexibility for the industry to best meet the needs of their clients and their business.

The ATAS “Becoming Travel Accredited” workshop held in Sydney today marks the last of the third round of workshops hosted by AFTA. “We are proud to have received such a great response off the back of these workshops and are looking forward to starting the next phase of the ATAS reforms,” said Gary O’Riordan, General Manager Accreditation.

Applications to become ATAS accredited are open, and travel intermediaries interested in joining can do so by filling in an application online via

“We absolutely can’t wait for both accredited travel providers, as well as consumers to start reaping the rewards of ATAS. Consumers can now shop with confidence knowing that ATAS participants meet stringent ethical, training and business requirements, and travel providers can enjoy a more level Australian playing field,” Westbury said.

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