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Creating a “Cruise the Med” culture in Asia

May 23, 2016 Conferences No Comments Print Print Email Email

MedCruise President Kristijan Pavic and Secretary General Thanos Pallis promoted the Mediterranean and its adjoining seas during Seatrade Cruise Asia that was held in Busan, Korea, 12-13 May 2016.


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Kristijan Pavic joined the Travel Agents Training programme as a key speaker and educator. This special programme provides a comprehensive education platform that helps agents in Asia better understand the cruise industry.

Pavic invited travel agents to cruise to the magic world of the Mediterranean Sea explaining that there is nowhere else on earth where one can cruise to so many different countries within a short period of time and sample as many flavours, cultures and retrace the footsteps of history as one can in the Med and its adjoining seas.

Τhe MedCruise delegation updated cruise lines, travel agents, and other stakeholders on the facilities offered by MedCruise port members and the prospects of cruising in one of the most interesting regions of the world.

MedCruise was the sponsor of the Travel Agent Training programme, with all delegates receiving the latest MedCruise Yearbook, Statistics Report, as well as a specially designed MedCruise newsletter in Korean language. The programme was attended by travel agents from different regions of the Far East, who had the opportunity to discuss with the MedCruise team on the richness of the destinations of the Med and the opportunities offered by the region.

This is part of a pioneering MedCruise project that commenced in 2014 and promotes the attractiveness of its members in the Far East, in a strategy aiming to transform Asia into a key passenger source market for Cruises in the Med. Earlier this year MedCruise participated also at COTTM and CETCOM events in Beijing, China – whereas a Chinese website circulates news about MedCruise ports in the China tourist market.

MedCruise member ports further benefit from the work of the Association by expanding their professional network with key travel agents around the globe.

The full travel agent training programme at Seatrade Cruise Asia 2016 was provided by CLIA (Cruise Lines International Association), and presented by experienced international speaker and trainer, Peter Kollar, head of CLIA Australasia’s Training & Development program.


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