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Destination Asia Appoints Global Director of Sales and New General Manager for Hong Kong

August 10, 2017 Appointments / Movers & Shakers No Comments Email Email

Destination Asia has promoted Katie Buxton to the position of Global Director of Sales for Destination Asia Group and appointed Sarah Noonan as General Manager of its Hong Kong office as the company continues to expand and develop its global sales network.

Katie Buxton has worked with Destination Asia Group for more than seven years in the position of General Manager for Hong Kong and has a profound understanding and experience in all segments of business the company handles. Katie’s knowledge of the global market and operations of the 11 countries within Destination Asia Group, together with comprehensive expertise in leisure, corporate meeting and events as well as the intricacies of the cruise market make her the perfect candidate for the senior role of Global Director of Sales.

An Australian national, Katie will provide leadership and strategic direction for Destination Asia’s worldwide sales network. In addition to her management and customer service capability, she brings excellent communication skills and an extensive track record of developing initiatives to increase market share. With a Bachelor’s Degree in Business, Catering and Hotel Management, her professional experience includes working as an account director for a corporate incentive and conference organization before taking up her role with Destination Asia in Hong Kong.

Leading the team as General Manager in Hong Kong is Sarah Noonan whom has consistently delivered exceptional results in previous roles, from managing client accounts for a sports tours and events company to event operations for large scale overseas events. A UK national, she moved to Hong Kong in 2012 and independently set up a regional sales office for a leading UK expedition company. With her tenacity to deliver beyond expectation and supplier management experience in both commercial and boutique events, she will undoubtedly be a great asset to the team in Hong Kong.

“These new appointments strengthen the company’s dynamic management team. Katie is uniquely qualified to lead our worldwide sales team and is well acquainted and known within the international markets while Sarah has proven experience with highly regarded travel companies”, commented Nicholas Mulley, Chief Operations Officer for Destination Asia Group.

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