Destination NSW Chief Executive Officer Sandra Chipchase announced today that Ms Raechelle Inman will be joining the Destination NSW team as General Manager Communications.
“Raechelle brings impressive private sector marketing and communications experience to assist us in the local and international promotion of NSW,” Ms Chipchase said.
“Raechelle has a background in journalism, and more recently has held a number of related roles with some of Australia’s largest companies. She was in senior management at Telstra with positions including digital content management (sports and news), marketing and sponsorship.
“Immediately prior to joining Destination NSW, Raechelle was responsible for marketing, communications, public relations and events at the Commonwealth Bank of Australia.”
Ms Inman said she was honoured to be joining the number one destination marketing and events organisation in Australia.
“The reputation of Destination NSW for exceptional performance and its outstanding track record of success and innovation, were key drawcards for me. I look forward to making significant contributions to the continued success of Destination NSW, promoting my home state,” she said.
Ms Inman will take up her role prior to the opening of the Vivid Sydney on Friday 27 May 2016.