SOUTH American eco-adventure operator explora has recently appointed marketing development company NOMADE Unique Experiences South America to represent its properties in the Australian travel trade industry as part of a drive to increase agents’ awareness of the company’s profile in Australia.
Sales and marketing director Mr. Benjamin Garcia will be the account manager for explora and will report to the long term director of sales and marketing, Ms. Ximena Zamora.
Mr. Garcia has formerly worked for explora as its sales manager in Chile for two years in 2008 before relocating to Sydney and taking a position as the market manager for Asia with LAN Airlines. He then held the position of segment owner tourism with LATAM Airlines Group while based in Sydney.
He said, “The partnership between these two companies will strengthen the already successful operations of explora within the Australian market and aims at continuing the growth of the renowned brand”.
Ms. Ximena Zamora said, “We welcome Mr. Garcia back to explora and are excited about the fresh ideas in our marketing strategy in continuously increasing explora’s presence in the trade across Australia”.
- Head shot of Mr. Benjamin Garcia available on request.