Today, ultra-luxury Silversea Cruises is excited to launch its first website in simplified Chinese for the Chinese market, dedicated to the brand’s newest flagship Silver Muse, which is scheduled to set sail in April 2017.
The website, (www.silvermuse.cn) is designed to assist Chinese travellers discover the ship’s suites, restaurants and features, reflecting Silversea’s commitment to the Chinese market.
Visitors to the site are greeted by a ground-breaking 360-degree virtual tour, which offers a variety of viewing options, including day and night renderings of the ship at sea. By simply clicking on the interactive ship diagram, a range of detailed suites are available to explore, from the Classic Veranda Suite to the two-bedroom Owner’s Suite, which is the ultimate level of spaciousness and comfort.
Amber Wilson, General Manager & Director Sales/Marketing, Asia Pacific, said,
“China is a key market for Silversea and we see increasing demand for high-quality travel services, indulgent surroundings and more exotic destinations. Silversea’s distinguished culinary offering, wide-ranging destinations and incomparable level of service clearly resonate with Chinese travellers, and we are delighted to evolve our platforms to welcome more Chinese guests to discover our ships and cruise line.”
With the assistance of the Chinese website, Silversea’s ninth ship, Silver Muse, will once again raise the bar in the ultra-luxury cruise market with a wealth of enhancements to the entire experience, while satisfying the uncompromising requirements for comfort, service, and quality of the world’s most discerning travellers.