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First Fijian To Join Global Fraternity Of Communications Professionals

November 26, 2015 Tourist Boards No Comments Print Print Email Email

As Fiji grows in strength to establish its presence as the leader for business and economic development in the Pacific region, also on par are its progress in the development of human resource assets.

Communications professional, Patricia Mallam has officially been honoured as the first Fijian to be accepted as a member of the International Association of Business Communicators, with the goal of establishing the Fiji Chapter.


The International Association of Business Communicators (IABC) is a global network of communications professionals, founded in 1970 and headquarted in San Francisco, USA. IABC offers professional, corporate, student and retired memberships, with representatives from different chapters and regions, as well as professional members who vote at the Annual General Meeting to elect members to the international executive board. The IABC has more than 100 chapters worldwide in North America, Africa, Asia Pacific, Europe and of late, Fiji as the newest Development Chapter.

“IABC Asia Pacific is excited to welcome members of the newest Development Chapter, Fiji, to the Association and Region,” said Jonathan Champ, Communications Lead of IABC.

“As business communication continues to grow in strategic importance and tactical execution, having access to a strong network gives professionals in the industry the chance to connect and develop.”

With almost 900 members across 8 countries across the Asia Pacific region (and 12000 members worldwide), IABC represents a truly international network for professional communicators.

In addition to being the first Fijian member of IABC, Ms. Mallam has also been successful in her application to sit for the Global Communications Certification Council (GCCC) Communication Management Professional (CMP) exam. The GCCC exam is a rigorous approach to standardised evaluation and accreditation. This globally recognised accreditation was introduced for the first time this year, with only 6 successful communications professionals being inducted into the Global Communications Hall of Fame. Ms. Mallam will be undertaking the 3-hour long examination in Sydney on Friday 27 November, 2015.

“Establishing a communicator’s network for Fiji and the Pacific region has been a personal goal over the past few years,” shares Ms. Mallam.

Patricia Mallam, first Fijian accepted into the International Association of Business Communicators.

Patricia Mallam, first Fijian accepted into the International Association of Business Communicators.

“However, to be globally relevant, it is most imperative that as communicators we adhere to international best practices and affiliate with organisations which have sound governance ethics. Through IABC, I envision becoming even better at what I do, and inherently, supporting this profession locally by helping others who are keen to establish and develop a career in communications to do so through access to information, training and globally recognised platforms.”

Ms. Mallam will also be attending the IABC Asia-Pacific Leadership Institute, where all communications professionals affiliated with IABC will convene to discuss matters of interest relevant to the development of the profession of business communications in the region.

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