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Fourth Taiwan Tea Industry Fair in Taichung Admiring the Beauty of Tea Culture

January 4, 2016 Exhibitions No Comments Email Email

The Fourth Taiwan Tea Industry Fair recently took place at the Commercial Exhibition Center Taichung in Taiwan from December 11–14, 2015.


The fair combined international tea tasting, a delicate teaware exhibit, and tea art interaction. The organizer aimed to present the beauty of tea culture to the public and upgrade the level of culture through tea tasting, tea art performance, and aesthetic appreciation. In line with the Taiwan Tea Industry Fair were two other shows, the Taichung Vegetarian & Health Expo and the Buddhist Items & Sculpture Exhibition. A special promotion of “one ticket for all three fairs” was offered to attract more visitors.

The fair included numerous activities such as tea appreciation, tea plant variety identification, and a tea preparation competition. Only 50 participants were allowed in each of the free six tea tasting events which offered a rare chance to try a wide variety of tea flavors. During the six tea plant variety identification activities, participants got to taste either mixed-flavor tea or three cups of tea at one time, and then they were asked to verify the type of tea with the name seen on the bottom of the tea cup. For the tea preparation competition, each competitor received the same type and amount of tea leaves along with a tea pitcher, but was requested to bring their own teaware and tea towel for the tea setting. To compete, participants were judged by the tea liquid color, fragrance, and taste. Awards were also given for tea setting design, creativity, and serving manner.

The 2015 Taiwan Tea Industry Fair was categorized into several sections to cover all specialty products including various types of tea, a Taiwan specialty section, and teaware section. Exhibitors such as Taku Ironware, Natural Grange, Iuho Siid Cha, and Natian Tea had separate spaces for tea art, tea making, and consultions near the product display area, offering visitors more opportunity to enjoy the art of tea.

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