With the grand openings of The New Chapter and the brand-new Broadway at Galaxy Macau fast approaching, Galaxy Macau™ is whetting everyone’s appetite with a glamorous television commercial titled “Unlimited Journey”. The TVC features the work of three of Asia’s most influential and sought-after creative talents – celebrated fashion designer William Tang, renowned composer Chiu Tsang-hei and celebrity makeup artist Zing – who were invited to reveal the unlimited Asian beauty of Galaxy Macau and Broadway at Galaxy Macau, of which size will be doubled to over 1.1 million square meters with the investment of HK$43 billion.
Echoing to the company’s “Asian Heart” service philosophy, “Unlimited Journey” employs the creativity of the Asian dream team to give viewers a tantalizing taste of the amazing new accommodation, dining, shopping and amenities to come at both incredible properties – all of which will once again set the gold standard for integrated destination resorts in Macau, Asia and around the world.
Inspired by the endless stars scattered across the night sky, celebrity makeup artist Zing designed twinkling makeup to communicate the idea of unlimited experience.
The Asian celebrity team found no shortage of inspiration. Fashion director Tang said, “To deliver the ‘Unlimited Journey’ theme, I created two costumes that convey a galactic sense of change. They also emphasize light and elegance – an airy feeling with a sense of modern fashion. This way, the actress could become an avant-garde ‘girl of the galaxy’, enjoying an unlimited journey with unlimited feeling.”
Speaking about what inspired him to compose the score, music director Chiu said, “Every time I go to Galaxy Macau, I make new discoveries. It seems there is an unlimited variety of experiences to be enjoyed. I was also inspired by the rich Asian elements of Galaxy Macau, like the decorative peacock patterns. So I thought the soundtrack should include Chinese music to echo those elements.”
Celebrated fashion designer William Tang created two stunning costumes for Galaxy Macau’s new television commerical: one with glittering crystals to manifest the mysterious Milky Way, and the other with feathers to deliver the intoxicating sense of flying through the stars.
Makeup designer Zing said, “Gold is a color that says ‘unlimited’, which also reminds me of sunshine and endless hope – just like the unlimited journey promised by Galaxy Macau. The iconic peacock feature also provided me with inspiration, and it pairs perfectly with gold.”
The “Unlimited Journey” TVC began airing on 18 May on all major TV channels in Macau and Hong Kong. Fans of Galaxy Macau can also enjoy a behind-the-scenes video featuring the three creative masters on Galaxy Macau’s Facebook page, Weibo and Wechat.
Renowned composer Chiu Tsang-hei was fascinated by the infinite things to see and discover as he strolled through the resort. He wanted his music to convey the glamour of Galaxy Macau and the vibrancy of Broadway at Galaxy Macau.
For more information on the grand opening of Galaxy Macau’s New Chapter and the new Broadway at Galaxy Macau, please visit www.galaxymacau.com.