Australasian Gaming Expo (AGE) 2015 wrapped up last Thursday boasting yet another successful year, and its second in a row at Sydney Exhibition Centre @ Glebe Island (SEC@GI).
The three-day event held 11-13 August at the transformed ‘gaming island’ saw 6,794 targeted visitors – including CEOs, gaming managers, owners, and licensees from the club, hotel, casino and other hospitality industry professions – go through.
The event got off to a rousing start with record-breaking pre-show registrations at 6,237. There were 2,734 visitors on Day 1, an 18% increase from the first day last year. Day 2 was up by 5.5% with 2,677 visitors and Day 3 was 40% up at 1,076.
Passion and a well thought-out game plan take the credit for this “industry event for the industry”, which gets bigger and better each year.
“We work very hard to deliver a high quality event and continue to offer the best platform for our industry to grow,” said Ross Ferrar, CEO of Gaming Technologies Association (GTA), the event organiser. “We keep polishing and refining our offering, adding more and more value to it. Fortunately we have the venue and team to do this with,” he added.
Andrew Lester, National Sales Manager of Expr3ss! – Software that solves staff selection – was enthusiastic about their first participation in AGE, as well as their first time to exhibit at the Centre. “It’s hard to believe this is a temporary venue,” he remarked. “The event really has exceeded our expectations. Not only was there a high level of interest in our software, but we loved the expansiveness and natural light of the venue. It was a pleasure to be an exhibitor, and very valuable from a business perspective,” he added.
John Hennessy, CEO of Hennessy Coffee, echoed Lester’s view about the Centre saying, “I’d love you to keep this Centre! It’s easy to get to and it’s a very friendly environment, spacious yet not intimidating. Because it’s a dedicated location, visitors are also more focused on taking in the latest and greatest without distractions.”
“It’s a fantastic venue that keeps generating business for us,” said Adrian Halpenny, Scientific Games Senior VP for Australia and Asia – Gaming, and GTA Board Chairman. The extensive halls accommodate all our needs, exhibitors have great visibility and the free-flowing layout makes it pleasant for visitors.”
The 26th AGE was a bustling affair with 174 exhibitors showcasing new and next generation gaming products as well as leading edge technologies and solutions that complement the gaming floor. The full spectrum of products and services seen across the show demonstrates the positive outlook by all industry players and a more buoyant market scenario.
Again this year, GTA boosted the transport options by adding an airport shuttle to and from the Centre. New technologies were tapped to enhance the event experience including location triggered bluetooth messaging and drone photography to capture the Expo from a totally new perspective as well as to entice last day visitors. The Centre’s new Hall 4 Café hosted the Welcome Cocktails and Best Stand Award Presentation in a new, permanent location, which has also freed up exhibition space.
Planning is already under way for next year’s AGE, due to be held 9-11 August 2016 at SEC@GI.