Ghooomo.com.au a new player in the OTA space has announced today it has partnered with Booking.com to offer hotel booking options to their customers.
The affiliate partnership will give the customers of the website better options to book a complete holiday from flights to hotels.
“It’s still early days and while our core offering and focus is on flights, being able to offer accommodation as an option pre and post flight purchase is a way for us to be able to keep things tracking along without having to allocate too many resources to manage different product suites”, Monish Chand, Managing Director – Ghooomo. The partnership will allow the website to organically grow traffic and also build on its brand awareness.
Ghooomo plans to evolve and grow quite rapidly over the next 6-8 months by leveraging off its airline sales and partnership with Booking.com, and ideally have a larger portfolio of products to offer from travel insurance to car rentals to offer consumers a complete travel and holiday market place.
“At this stage, we are happy where things are heading, we are seeing steady growth month on month and want to build on the momentum with introducing accommodation as a part of our product mix as a nice add on. But for now our main focus is selling flights, building our brand nationally, customer acquisition and working towards building an app for our mobile astute traveller. I have some great ideas for our app and this will definitely become a USP for us if what I have on paper can be built and executed. I think it will be a real game changer”, Monish Chand said.
Ghooomo is built on the premise of knowing the customer to give them the best possible fares, rates and information possible. Willing to push the boundaries, the Ghooomo brand is hoping to become the new way today’s consumer interacts with travel and travel brands.
Ghooomo’s mission is to revolutionise travel through the power of social media, personalisation and technology. Travel used to be about adventure, discovery and aspiration and after coming back from a holiday it’s all about reliving those memories and having a sense of nostalgia, Ghooomo.com.au will bring back all these emotions.