Helloworld for business members are ideally placed to target Australia’s 2 million-plus SMEs with a range of key initiatives launched at the 2016 Summit in Singapore this weekend.
Helloworld CEO Andrew Burnes said there is no better solution for Australia’s business community than choosing a helloworld for business agent or TMC.
“At helloworld for business, flights are just the beginning,” Mr Burnes said. “People want the best of both worlds. They want value for money and they want the comfort and support of knowing they have someone to rely on. No-one does this better than ahelloworld for business member and that’s a story we’re investing in telling.”
Head of Associate, Corporate and Affiliate Networks David Padman told the 120 delegates that the SME sector was ripe for the picking.
“We’ve researched what it is that SME want. They want end to end service, less stress, customer service excellence and to be thought of as people. They want to deal with local, like-minded individuals. Small business is your bread and butter – no-one knows this space like you. Our responsibility is to help you leverage this significant SME opportunity and to support you in supporting your clients.”
“helloworld for business is unique. We have spent six months reviewing and benchmarking our value proposition and the clear take out is that no one else is investing in your future the way we are. helloworld for business is more than just a buying group. We start where the others stop. We deliver commercial advantage, network and business service support and profile. We are and will remain the right home for you.”
Among the Initiatives launched to build on the existing SME platform are:
- a partnership with Serko, a technology company with a corporate focus to develop technology for the SME space
- a global partnership with GlobalStar which operates in 80+ countries with 3,500+ locations, a global hotel program, reporting and lead generation
- Lead Generation Platform including from QBT
- Atlantic Pacific NZ to become the helloworld for business fulfilment partner in NZ
- Expansion of the helloworld for business profile through mainstream media advertising, expansion of the Carlton IN Business sponsorship
- The launch of www.hwfb.com.au website including agent finder
- Expanded high-end leisure corporate product
- Inclusion of a corporate specialist in the dedicated product team
Reho Travel won the hotly contested Innovation Award for the third year in a row in recognition of the ongoing work in influencing the entire travel supply chain to mitigate environmental impact and maximise social benefits – an approach which has unlocked significant business opportunities.
“We’re constantly thinking about innovation and constantly trying to improve,” Managing Director Karsten Horne said. “We would like to see an industry where customers are choosing an airline for its low fuel consumption, a hotel in the developing world for its labor practices, a tour company that involves the local community and books them all with a travel agency that has the awareness and experience to guide them toward suppliers that have a positive impact on the world. As well as empowering my team to make a difference, I want every one of our corporate clients to be in the space of making a difference and at Reho Travel, we’re working hard to make that happen.”
Keynote speakers at the event included CEO of Qantas International and Freight Gareth Evans; Google Head of Industry Travel – Australia and New Zealand Dougal McKenzie; and renowned financial journalist Ross Greenwood.
The helloworld for business Summit agenda also featured workshops from Tony O’Connor, Founder and Director of leading independent travel management consultancy Butler Caroye Asia Pacific and Timothy O’Neil-Dunne, founder of VaultPAD Ventures, a global accelerator for travel startups.
Qantas was the major Summit sponsor along with British Airways, Etihad, Travelport and United.