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Hilton Worldwide and Rakuten Travel Sign an Intermediary Agreement to Connect International Reservation Systems

July 18, 2013 Technology No Comments Email Email

Hilton Worldwide and Rakuten Travel today announced a new intermediary agreement to provide outbound Japanese customers with greater access to world-class accommodations globally. 

Through this agreement, guests can enjoy seamless access to room availability, rates and reservation information across Hilton Worldwide’s portfolio of 4,000 hotels across 10 award-winning brands in 90 countries.

“Japan is one of the world’s largest source markets for outbound tourism and represents a key strategic market for Hilton Worldwide. Having operated for 50 years in the country, Hilton Worldwide and our portfolio of award-winning hotel brands are well recognized as being best-in-class when it comes to quality hospitality experiences and innovation. This intermediary agreement with Rakuten Travel is a major step in extending our market leading position in Japan to the rest of the world for Japanese travelers,” said Timothy Soper, vice president, Operations – Japan, Korea and Micronesia, Hilton Worldwide.

The pilot program presently includes 54 Hilton Worldwide properties such as the Conrad Centennial Singapore, Conrad Bangkok, and DoubleTree by Hilton Los Angeles Downtown. In future, the program willexpand to include 4,000 Hilton Worldwide hotels.

“This intermediary agreement with Hilton Worldwide is Rakuten Travel’s first direct system connection with an international hotel company outside of Japan.  As one of the largest online hotel reservation sites in Japan with over 3 million room nights booked per month, we are delighted to offer our customers an extensive range of quality assured accommodation offered by a leading hotel group like Hilton Worldwide,” said Takanobu Yamamoto, president of Rakuten Travel.

Hilton Worldwide has a global portfolio of 10 distinct hotel brands, including Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations.

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