New research shows that exotic holidays increase the chance of sex by 102% – at least, that’s the claim behind a new travel agency campaign aiming to entice couples to alluring locations, where they can have twice as much sex as those who stay at home.
The foregoing applies if the couples are Danish and have children.
Denmark’s Spies travel agency has a reputation for interesting, spicy campaigns, rather as Air New Zealand is known for its zany air safety videos.
Spies’ latest campaign, highlighted by Britain’s Independent, uses the example of Karen and Jørgen, a couple whose sex life has diminished after having children, leaving them sitting in bed watching separate computer tablets where once they “couldn’t keep their hands off each other”.
The video is full of risqué imagery, amusing allusions and a couple of dodgy-looking pilots.
The voiceover says Danish couples have much less sex after having children, which continues throughout life “and affects both health and life expectancy”.
Sex can extend life by up to eight years and provide a range of health benefits, the advert says. It invites parents on cut-price holidays to exotic locations.
“You don’t stop having sex because you’re getting old, you get old because you stop having sex. Extend your life with an exotic trip and do it again and again and again.”
Written by Peter Needham