The Hospitality Sales & Marketing Association International (HSMAI) UAE announces its first Middle East Strategy Conference on October 5, 2016 in Dubai, UAE. This one day strategy conference is anticipated to attract more than 100 of the industry’s leading hotel practitioners from the fields of revenue management, marketing, sales, and distribution to strategize on growing their business. The featured industry experts will provide insights and facilitate discussions on the latest trends, case studies, research, and industry data. The goal of this one-of-a-kind event is to show hotels how to enhance their plans to maximize their occupancy, average daily rates, and profitability ratios.
“This one-day strategy session will bring together industry leaders to review and discuss emerging trends and ideas to increase productivity through enhanced business intelligence and data science,” said Robert A. Gilbert, CHME, CHBA, president and CEO of HSMAI. “It is important in this rapidly changing world to bring together hoteliers and industry experts to strategize on the evolution of best practices in the global hotel industry.”