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HTA Releases Request For Qualifications For Management Of The Hawaii Business Ambassadors Elele Program

October 10, 2013 Destination Hawaii No Comments Email Email

hawaiitourismThe Hawaii Tourism Authority (HTA), the state’s tourism agency, has released a request for qualifications (RFQ) to seek a project director for the Hawaii Business Ambassadors Elele Program. 

The HTA invites submittals from qualified firms that have proven expertise in the Meetings, Conventions and Incentives (MCI) industry in Hawaii and significant connections in the community to facilitate partnerships with key individuals and organizations.

The goal of the Elele Program is to leverage existing business relationships between members of local organizations (Ambassadors) and their national/international headquarters to develop and create new local, national, and international business relationships that can impact future business in MCI. With the support of the contractor and the Meet Hawaii team, volunteer Ambassadors act as liaisons between local organizations and the decision makers of their national/international counterparts to lobby for the Hawaiian Islands as an MCI destination.

The HTA will select the firm determined to be the most qualified to efficiently manage and maximize the impact of the Elele Program, taking into consideration multiple factors including applicant qualifications and experience, and sales and marketing approach, in accordance with the evaluation criteria set forth in the RFQ.

The new contract to be awarded under this RFQ will replace an existing contract that ends on Dec. 31, 2013. The HTA intends to award a contract for this RFQ in Dec. 2013. The period of performance under the new contract runs for two years from Jan. 1, 2014 through Dec. 31, 2015.

The written proposals are due no later than Thursday, Oct. 31, 2013 at 4:30 p.m., HAST (Hawaii-Aleutian Standard Time) and in the manner described in the RFQ.

The RFQ is available at the HTA office located at the Hawaii Convention Center, first level at 1801 Kalakaua Avenue; Honolulu, Hawaii 96815, between the hours of 7:45 a.m. – 4:30 p.m. or may be downloaded online at on the link to “Request for Proposals”). The HTA will not accept any requests for the RFQ to be mailed.

Inquiries regarding this RFQ should be directed to the HTA Contracts Specialist, Ms. Marisa Blancarte, either in person at 1801 Kalakaua Avenue; Honolulu, HI 96815, by telephone at  (808) 973-2251, or via e-mail at

Established in 1998, the Hawaii Tourism Authority, the state’s tourism agency, is responsible for strategically managing tourism to optimize benefits for Hawaii that integrates the interest of visitors, the community and visitor industry. Tourism is our state’s leading economic driver and largest employer and the HTA continually works to ensure its sustainability well into the future. For more information on the HTA, please visit, find us on Facebook or follow us on Twitter(@HawaiiHTA).

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