Three inspiring thought leaders have been secured for the inaugural Tourism Innovation Conference in Cairns on Friday, November 6.
Tourism Tropical North Queensland (TTNQ) Chief Executive Officer Alex de Waal said social commentator Bernard Salt would be the opening keynote speaker, Dr Karl Kruszelnicki the keynote innovation motivational speaker and the MC would be media personality James O’Loghlin.
“Bernard is widely regarded as one of Australia’s leading social commentators by business, the media and the broader community,” he said.
“He will present global trend perspectives on discretionary spending, changes in consumer expectations and behaviour, and identify who new customers are and what they want.
“Dr Karl is one of eight Australian Apple Masters, a program with less than 100 members across the globe that celebrates the achievements of people who are changing the world through their passion and vision, while inspiring new approaches to creative thinking.
“He will provide some inspirational perspectives capturing the spirit of innovation and energise the audience to take action.
“James is one of Australia’s most respected, entertaining and experienced corporate speakers. He is a leader in the field of innovation and works with organisations and individuals to help them become more innovative in the way they do their business every day.
“As well as conducting the introductions and conference close, James will facilitate the Tropical North Queensland business leaders’ panel discussion and facilitate questions and answers in four out of the eight concurrent sessions.
“Concurrent workshops led by savvy business leaders will present case studies designed to demonstrate outstanding innovation across the eight disciplines of leadership and management, international marketing, distribution, digital for beginners, financial management, product development, digital innovation for the digital savvy and domestic marketing.
“The Tourism Innovation Conference will have a compelling agenda for anyone serious about proactively working on their business to create a better future and will inspire, inform and motivate participants to take action.
“While particularly focused on driving innovation in the tourism industry, a number of the speakers are not directly associated with tourism to allow broader, more thought provoking perspectives to be delivered.
“This will ensure the objective of the conference to inspire industry innovation that capitalises on emerging and future consumer trends will be met for both tourism and non-tourism business delegates.”
The one-day conference will be held at the Pullman Cairns International Hotel and will be followed by a Celebration of Tourism Industry Excellence at the Cairns Cruise Liner Terminal for industry networking that evening.