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Increasing doubt on value of private health insurance, Most general insurance policies still renewed automatically and Roy Morgan partners with Mobilewalla to create Australia’s largest device-based engagement and data enrichment platform

November 7, 2018 Statistics & Trends No Comments Email Email

New research from Roy Morgan shows that there has been a big decline over the last four years in the proportion of people with private health insurance that consider it to be essential. In 2014, nearly two thirds (65.8%) of fund members agreed that ‘it is essential to have private health insurance’. Each year since then it has declined further to the current level of 56.9% in August 2018.

View the Health Insurance Member Profiles here.

Most general insurance policies still renewed automatically

New research from Roy Morgan shows that over the twelve months to September 2018, more than three quarters (77.4%) of general insurance policies were renewed with the same company without approaching any other companies. This is down marginally from 79.3% recorded five years ago (2013) and is evidence of only a gradual change in buyer behaviour in this highly competitive market.

View the General Insurance Industry – Currency Report

Roy Morgan partners with Mobilewalla to create Australia’s largest device-based engagement and data enrichment platform

Roy Morgan and Mobilewalla last week announced a strategic partnership, leveraging Roy Morgan’s unique industry-based consumer segments together with Mobilewalla’s panel of more than seven million matched mobile devices in Australia, two million matched devices in New Zealand, and 30 million matched devices in Indonesia. Thousands of Roy Morgan segments are now available across seven million Australian mobile devices to enable brand advertisers and media agencies to optimise the planning and buying of their next mobile campaign.

View the new Helix Personas here

‘Very dissatisfied’ gas customers now twice as likely to switch providers

The latest Customer Satisfaction – Gas Providers Report shows a small decline in the number of customers across the sector who say they are ‘very’ or ‘fairly’ satisfied with their gas provider – 62% in the 12 months to September 2018, compared with 63.8% in the 12 months to the end of September 2018. At the same time, among customers who say they are ‘very dissatisfied’, the proportion who are likely to switch providers has almost doubled. In the 12 months to September 2017, 26.2% of the ‘very dissatisfied’ customers said they were likely to switch, but in the 12 months to September 2018 that figure has grown to 49.2%.

View the Customer Satisfaction – Gas Providers Report.

National Geographic readership spikes with special ‘Planet or Plastic’ environmental issue

New research from Roy Morgan shows the National Geographic’s special June “Planet or Plastic” issue featuring a plastic bag in the shape of an archetypal iceberg with 90% of the ‘stylised’ plastic iceberg submerged beneath the surface of the ocean has led to a surge in readership for the venerable title amongst Australian readers.
Over 1.7 million Australians read the National Geographic June issue. This was the highest ever monthly readership of the National Geographic easily surpassing a previous high reached when a special 125th Anniversary Collector’s issue was released in October 2013.

View the National Geographic Readers Profile

Economic and Political findings

Australian Consumer Confidence recovers to 114.6

After last week’s sharp fall, ANZ-Roy Morgan Australian Consumer Confidence recovered by 2%, regaining a third of last week’s decline. Four of the five subindices were positive. Households’ perceptions of current financial conditions rose by 3.1% last week, while sentiment regarding the future financial situation rose by 1.5%.

View our Australian Consumer Confidence Data Tables or subscribe to our monthly Consumer Confidence Reports.

Business Confidence in October up for second straight month

The end of October saw Roy Morgan Business Confidence up 1.6pts (+1.4%) to 113.1 continuing a rebound which began following the Liberal leadership instability in late August. Business Confidence is now almost back to where it was in July (113.6) prior to the leadership challenge. In October Business Confidence is now 0.4pts above its level of a year ago in September 2017 and 3.1pts below its long-term average of 116.2. However, despite recent softness Business Confidence so far during 2018 has averaged 115.7 – the highest yearly average since 2014.

View Roy Morgan’s Business Confidence Reports

New Zealand Consumer Confidence slips to 115.4 in October

October consumer confidence slipped 3 points to below-average levels. Perceptions of current conditions remain very strong, but the future conditions index is at its lowest level since late 2015. The pessimism about the future has spread from being about the broader economy to about one’s own future financial position. But households nonetheless still think it’s a good time to buy a major household item.

Learn more with our ANZ-Roy Morgan New Zealand Consumer Confidence Tables.

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