Indonesia Tourism has started the year with active marketing in India. Visit of Minister of Transportation who is also the special envoy to India, a tourism sales mission in Mumbai, support to a Bali road show in India and participation at the three day Outbound Travel Mart last month kept the news abuzz with the fast growing tourist destination of South East Asia. A Fam trip for Bollywood, new direct flights and a mega Ramayana showcase are among anticipated events.
Minister of Transportation, Republic of Indonesia and special envoy to India Mr Ignasius Jonan, said during his visit to Mumbai last month: “I am here on India Government’s invitation to attend the first Make-in India week. The initiative that eases regulations and makes foreign investment easier to do business in India is a good model that we must copy in Indonesia. There is a lot of potential for mutual investments by our countries. ”
The Asian counterpart has increased its tourism promotion budget three folds from last year’s US $ 1 billion. Indonesian President Joko Widodo is keen on increasing tourism and is understood to hold a special meeting every month to discuss on progress of tourism infrastructure. The Government is currently focused on developing 10 selected emerging tourism destinations like Jogja and Medan on priority.
Mr Jonan is among the 14 country specific special envoys appointed by the President and is in charge of any trade relations between Indonesia and India. He said: “We discussed on opening up of direct connections during my meeting with Indian Civil Aviation Minister Mr Ashok Gajapati Raju. Direct flights will open up soon.”
India ranks 7th in top arrival markets for Indonesia with 271,000 visitors in 2015.
Consul General of Republic of Indonesia in Mumbai, Mr Saut Siringoringo said: “Direct flights are now a priority. Flights between New Delhi – Jakarta, Mumbai – Bali and Chennai – Medan are expected to be launched by a private carrier by August.”
The government is working on opening more entry points in Indonesia to issue free visa on arrival. Indonesian DMC’s are now making India specific packages and they were in Mumbai to exchange those with their counterparts in Mumbai during the road show on.
We’ll have a big, solo exhibition in November to showcase Ramayana at Mumbai’s NCPA. 70 artists are expected for the play that will be followed by a gala dinner. ”
Indonesian Missions in India extended support to an Indian DMC U&I holidays in organizing a five city road show (New Delhi, Mumbai, Chennai, Ahmedabad and Bengaluru) for 25 Hoteliers and restaurateurs from Bali. U& I Holidays Director Shyam Upadhyay told EGTMedia: “We have been selling Indonesia-mainly Bali, since five years and sent 12000 Indian tourist to Indonesia last year alone. We have even opened an office in Bali vowing to tremendous business growth and were further encouraged to bring-in Bali suppliers for first hand information on Indian tourists requirements and food habits and also to introduce Indian clientele to them.”
PATA 2016 in Jakarta and Asian Games 2018 are two of the top international events anticipated to take place in Indonesia.
Indonesia is targeting to receive a 30 per cent growth with 350,000 Indian visitors this year.
Written by Anand & Madhura Katti