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Ingolstadt Village Celebrates Ten Years Of Style With An Innovative Floating Exhibition

June 23, 2015 Destination Europe No Comments Print Print Email Email
635dc43e-362c-4b9c-a40d-555042ca21e1Ingolstadt Village, the luxury outlet destination near Munich, is celebrating its tenth anniversary this summer with a series of inspirational and distinctive activities from the worlds of fashion and art, marking its ‘Ten Years of Style’.

Based on the famous American photographer Melvin Sokolsky’s ‘Bubble Series’, huge translucent ‘fashion bubbles’ will be installed at Ingolstadt Village until October, forming a centrepiece for the tenth anniversary celebrations.

The gigantic, transparent spheres will serve as display cases for an exciting series of evolving themes, created together with the Village’s partners and luxury brands.

As part of the celebration of ‘Ten Years of Style’, Ingolstadt Village will explore Sokolsky’s creative vision of his unique ‘Bubble Series’ by presenting a very special exhibition to guests: an exclusive selection of the photographs from the Series, which will be shown in the Village until 27 June.

Born in New York in 1933, Sokolsky was the official photographer for the US magazine Harper’s Bazaar from 1959 to 1969. He gained global acclaim with the extraordinary images he created in 1963, when he shot photos of models flying through Paris inside gigantic bubbles.


Melvin Sokolsky Exhibition 10 Years of Style Ingolstadt Village 02.06.2015 Foto: Christian Rudnik

“A dream came true for me in 1963, when Harper’s Bazaar agreed to allow me to photograph the ‘Bubble Series’ in Paris. To see and shoot the model, who was really inside the bubble, which was attached only to a very slender thread, was the realisation of a long-cherished dream. The team, the model Simone D’Aillencourt and I were all very passionately involved in our work, which transformed our shared illusion into reality.”

“I’m very honoured by this collaboration with Ingolstadt Village. It makes me happy to see that my Bubble images continue to breathe life into my inspiration and vision.”

Melvin Sokolsky, © Melvin Sokolsky


‘Fashion Bubble’ designed by national fashion bloggers ©Ingolstadt Village

The exhibition of Melvin Sokolsky’s photos will be shown in the ‘fashion bubbles’ at the Village’s three entrances and also in an exclusive exhibition area as a visual and inspirational feast for the eyes to mark Ingolstadt Village’s ‘Ten Years of Style’.

Over the past ten years, Ingolstadt Village has evolved into a unique, international shopping destination. Since it opened with 60 boutiques in 2005, the Village has grown to offer guests more than 110 boutiques of fashion and luxuries for the home. It is now home to brands including Closed, Bally, Escada, Furla, Patricia Pepe and MCM, and the brand mix is complemented by continually evolving pop-up boutiques, which offer the collections of exciting new brands for a limited time only.

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