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Introducing the Columbus Club loyalty program

August 20, 2014 Loyalty No Comments Email Email

Cruise and Maritime Voyages has launched its new customer loyalty program – theColumbus Club – which provides repeat cruisers with the opportunity for great savings when sailing aboard Astor this summer.
Membership to the Columbus Club is awarded to clients who have cruised previously with CMV and is FREE.

Columbus Club members are entitled to a large range of rewards, the level of which is determined by the number of cruises they have completed aboard Astor.

Plus unlike loyalty programs of many other companies, members are able to book their next holiday aboard the 620-passenger premium cruise ship Astor with their regular travel agent and still take advantage of all of the savings and extras they are eligible for through their Columbus Club membership.

Anyone who has sailed once before aboard Astor already automatically qualifies for Silver membership of the Columbus Club and the relevant loyalty discounts.

Repeat guests of Astor should have already received details of their Columbus Clubmemberships and eligible savings for the Astor’s 2014-15 Australian season have already been applied to existing bookings.

Columbus Club details

Silver membership
Qualification: one Astor Australian cruise and receive…

  • Complimentary copy of Compass, the new CMV magazine
  • Priority notification of programme releases and news updates
  • Cruise discounts for the 2014-15 season (valid until September 30, 2014, unless sold out or otherwise withdrawn) – 15% (20 Dec 2014 – 10 nights,19 Jan 2015 – 5 nights); 20% (15 Dec 2014 – 5 nights, 02 Jan 2015 – 3 nights, 16 Jan 2015 – 3 nights, 24 Jan 2015 – 3 nights, 01 Mar 2015 – 5 nights, 07 Mar 2015 – 5 nights, 13 Mar 2015 – 3 nights); 25% (05 Nov 2014– 38 nights, 05 Jan 2015 – 10 nights, 27 Jan 2015 – 33 nights, 16 Mar 2015– 46 nights).

Gold membership
Qualification: four Astor Australian cruise and receive…

  • All of the benefits enjoyed by Silver members; plus
  • An invitation to attend exclusive on-board Repeaters Club Cocktail Party on cruises of five nights or more
  • Fast tracked embarkation/disembarkation (not guaranteed at all turnaround ports of call)
  • Special Club lapel pin badge
  • 5 per cent savings on on-board laundry services / shore excursions

Platinum membership
Qualification: seven Astor Australian cruises and receive

  • All of the benefits enjoyed by Gold members; plus
  • Advanced opportunity to book an Astor cruise before any new schedules are open for general sale
  • An invitation to the Captain or Officers table (on cruises of 10 nights or more)
  • A personal bon voyage message and bottle of champagne in your cabin*
  • 7.5 per cent savings on laundry services, shore excursions, drinks and internet packages.

Diamond memberships
Qualification: 10 Astor Australian cruises, or tree voyages of 30+ nights and receive

  • All of the benefits enjoyed by Platinum members; plus
  • Welcome fruit bowl, flowers and a plate of canapes*
  • 10 per cent savings on laundry services, shore excursions, drinks and internet packages.

* Denotes that this inclusion is already offered to those who are booking suite accommodation. Conditions apply for membership

Any queries about existing booking, or eligible discount on new bookings should be addressed to with the appropriate booking numbers.

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