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Jetstar Asia introduces the Mobile Boarding Pass

October 14, 2014 Aviation No Comments Email Email

Jetstar Asia customers departing Singapore will now be able to board using their smartphones with the introduction of mobile boarding passes.

Jetstar Asia will be the first Singapore low fares carrier to offer this service which enables travellers to check-in at home and go straight-to-gate with their mobile boarding pass on their smartphone.

Jetstar Asia’s mobile boarding pass, which uses a two-dimensional (2-D) barcode, will undergo a trial from today. By the end of October, the mobile boarding pass will be offered to customers eligible for straight-to-gate departing Singapore to most Jetstar Asia destinations.

With close to 90 percent smartphone adoption in the island nation*, the majority of Jetstar Asia’s passengers will have access to the mobile boarding pass.

Jetstar Asia CEO Barathan Pasupathi said the mobile boarding pass is the latest investment in innovation from the low fares carrier designed to make travel even easier and convenient for customers.

“Replacing paper boarding passes with a mobile boarding version will allow Singapore customers access to real time updates on changes to flight schedules, gate information and seat numbers,” he said.

“We are an airline that loves firsts, particularly when it comes to enhancing the customer experience.

“We continue to focus on innovation that makes travel with us even easier whilst helping us to driving greater efficiencies which keep our fares low.”

Straight-to-gate customers who check in online and wish to print a paper boarding pass will still  able to do so at www.jetstar.com.

The straight-to-gate service in Singapore was first introduced in November 2013 at Changi Airport and more than 45% of passengers are eligible to use the service. The service has also been successfully rolled out in seven international airports in four countries including Hong Kong, Malaysia, Thailand and Indonesia. In Australia, the straight-to-gate service has recently been
rolled out for the service between Melbourne and Phuket.

*The Asian Mobile Consumer decoded Report by Nielson 2014

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