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Kerala Tourism Allures Australia & New Zealand Through Road-Shows

May 25, 2015 Trade Events No Comments Email Email

Kerala Tourism has effectively conducted 2 road shows across Australia and made a triumphant venture into New Zealand, attracting the travel & adventure loving folks there to God’s own country. Both countries are fast-rising markets for Kerala Tourism industry, with the total of tourists to the state from Australia up 60% and from New Zealand rising 68% in the previous 4 years, an executive said Monday. About one-hundred tour agencies participate in a road show in Sydney, whilst sixty buyers participated in a road-show in Melbourne. A sum of forty-six buyers attends the road-show in Auckland, the 1st by Kerala Tourism in New Zealand.

“Both New Zealand and Australia represent a huge market for Kerala due to the high proportion of its inhabitants keen to tour and experience new destinations all over the globe”, said Kerala Tourism secretary Suman Billa.

Billa invited the travel agencies to have a glance at the diversity provided in Kerala’s hill, watercourses as well as wildlife & genuine cookery.

Vinod Bahade, India’s Deputy Consul- General was the main guest at the road show in Sydney. The lately approved visa-on-arrival facility for people of New Zealand added strong point to the promotional crusade in Auckland of Kerala Tourism.

Another best part of the road show was a big reward offered to 1 luck winner in each of the towns. Each winner from Auckland, Melbourne and Sydney won a 7-night trip to Kerala.

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