Exactly 70 years ago today, KLM Royal Dutch Airlines became the first European airline to initiate scheduled service between Amsterdam and New York. In celebration, KLM is offering a treat to passengers flying from Amsterdam to New York on KL641. KLM is also launching a special fare in Economy on flights from New York to Amsterdam.
On May 21, 1946, KLM operated its first flight to what is now John F. Kennedy International Airport in New York (JFK). After the Second World War, KLM was the first European airline to initiate service between Europe and America. To mark this auspicious occasion, passengers flying from Amsterdam to New York (KL641) will today be served the recently introduced BOLS cocktail “The Flying Dutchman”. The cocktails will be shaken live on board by BOLS cocktail shakers. Additionally, all passengers will receive the booklet “Boterballentijd”, specially written for KLM by Ronald Giphart. The book gives a fictional account of the inaugural flight.
“The fact that KLM has been offering passengers a direct connection between Amsterdam and New York for the past 70 years is both a significant and symbolic milestone,” said Pieter Elbers, KLM President & CEO. “Many of the important milestones in KLM’s history share a link to North America. What’s more, second to Europe, North America is KLM’s biggest market. Together with our partner Delta Air Lines, KLM brings more than 5.5 million passengers annually from Amsterdam to North America. Where pioneering and entrepreneurship served as the key to KLM success in the past, the same will apply to the future.”
In 1946, KLM started with a daily flight to New York. In cooperation with our partner Delta Air Lines, KLM now operates four flights a day between Amsterdam and John F. Kennedy Airport. On this route, KLM and Delta Air Lines each operate two flights a day. In addition, Delta operates daily service between Amsterdam and Newark Liberty International Airport (EWR). Each year, KLM brings around 400,000 passengers to “New Amsterdam”, making it KLM’s top North-Atlantic destination. Together, KLM and Delta bring more than 750,000 passengers each year between Amsterdam and New York.
Our successful partnership with Delta Air Lines offers passengers an extensive network, ensuring swift and easy transfers to their chosen destinations. KLM recently added a new North American destination to its network: Salt Lake City, which is one of Delta’s five hubs. Via this hub, KLM offers its passengers seamless connections to more than 50 North American cities. From October 2016, KLM will also begin to offer service to Miami, the ninth KLM destination in North America and the 15th joint destination with Delta. The investment in new destinations ties in with KLM’s new network strategy. On the North American route KLM and Delta have 20 destinations in summer and 21 in winter: 15 in the United States, one in Mexico and five in Canada. For the first time in history more than 5.5 million passengers will travel between Amsterdam and North America with KLM and Delta.
New Messenger Service
In addition to its new network strategy, KLM continues to innovate. KLM and Facebook Messenger recently took another step in the social media arena. Since March 13, KLM passengers have been able to receive their booking and check-in confirmation, boarding cards and flight status reports via Facebook Messenger. In the first month alone, KLM passengers used the new Messenger service no less than 115,000 times.
To mark the 70th anniversary of KLM’s service between Amsterdam and New York, KLM’s social media channels will today feature a video in which historical images of the 1946 flight are interwoven with modern-day footage. KLM will also offer a special fare in Economy starting from $913 on flights from New York-JFK to Amsterdam-AMS. To take advantage of this offer, customers must purchase flights at klm.com on or before May 28, 2016 for the travel period between August 23, 2016 and October 20, 2016. Seats are limited and prices are subject to change without prior notice. Terms, conditions and blackout dates may apply.
To view the video, click here: https://www.youtube.com/watch?v=mWKVxfIMqrk&feature=youtu.be
To read KLM’s blog about New York, click here: https://blog.klm.com/70-years-to-new-york-the-big-apple-of-klms-eye/