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Kodak to Demonstrate KODAK Winning Fotos App at Consumer Electronics Show

January 7, 2017 Apps No Comments Email Email

Eastman Kodak Co. (KODK) and Seattle-based Winning Fotos will demonstrate the KODAK Winning Fotos app, designed to build communities of up-and-coming digital photographers, at the Consumer Electronics Show (CES) in Las Vegas.

The KODAK Winning Fotos app will be exhibited at Kodak Studios (at LVCC South Hall 1, Booth# 20619), as well as on the Demo Stage, where Winning Fotos representatives will be on hand for live product demonstrations, showing attendees the process for entering a showcase, how photos are analyzed and a breakdown of the feedback users can receive on their photo entries.

The KODAK Winning Fotos App seamlessly integrates with the camera on a user’s mobile device and enables him or her to register and submit photos to themed showcase events of his or her choice. Each photo submitted is analyzed and an assessment is shared with the user in a comprehensive dashboard covering the photo’s color/contrast, composition, subject matter, originality and lighting. The dashboard provides insights on the strengths of the photo, as well as guidance on potential areas for improvement.

The KODAK Winning Fotos App unites the photography community by powering friendly digital showcase events for aspiring and skilled photographers. Community members can connect with other photographers and build a portfolio of work they can share with the world, while also being mentored by experienced professionals, regardless of skill level. Gold, Silver, and Bronze Winning Fotos can receive awards and chances to earn cash, merchandise, tokens or even photography career opportunities. Showcase events take place on a daily, weekly and monthly basis.

“Partnering with such a celebrated brand as Kodak gives us the competitive edge needed to make a big splash in the consumer electronics and technology space,” said David Young, Winning Fotos’ chief financial officer. “Photography is a powerful medium; a way to transcend barriers and build communities. Winning Fotos likes to think of photography as a universal language, and we are a vibrant community that brings together people who create stories in that language. We’re excited to provide a welcoming, approachable environment where budding photographers can easily obtain professional advice to hone their skills.”

The app will be available for both iPhone and Android users when it launches in mid-January.

“Kodak is an iconic brand that has captured the interest of the millennial generation with photography and film-making products,” said Brian Cruz, VP and General Manager Consumer Products Group at Eastman Kodak. “With more than 1.5 billion photos being shared daily on social media, we wanted to partner with a forward-thinking company that’s looking to engage the next generation of great photographers.”

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