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LAN joins Global Initiative with its “Pink Airplane Against Breast Cancer”

November 11, 2013 Responsible Tourism No Comments Email Email

LAN Airlines’ Airbus A320 model has joined the Campaign against Breast Cancer in South America with its “Pink Plane” branding featuring the classic ribbon symbolising the fight again breast cancer. 
Pink Airline logo launchIn support of the international campaign led by Estee Lauder, LAN Airlines aims to raise funds for cancer research.

The initiative has been led by the General Manager of LAN Chile, Enrique Elsaca and Danilo Dragicevic, brand manager of Estee Lauder.

“This year we were once again part of the annual Global Campaign for Breast Cancer Awareness through a series of activities, including those carried out by our Sales Executives, Counter staff, LAN’s Crew Cabin and LAN Express, who during the month of October wore a pink ribbon.

Additionally, we now have the “Pink Plane,” which brings attention about prevention to our passengers. We also have various activities taking place for our employees” said the General Manager of LAN Chile, Enrique Elsaca.

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