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LAN joins the global “Pink Plane” initiative during Breast Cancer Awareness Month

October 9, 2014 Responsible Tourism No Comments Email Email

Starting this week, three aircraft operating domestic LAN routes will fly with the pink ribbon symbolic of the International Breast Cancer Awareness Campaign, in support of this important cause.
The first plane carrying the ribbon, a LAN Airbus A320 model known as the “Pink Plane”, has already landed in different regional airports, including Carriel Sur in Concepcion (pictured), in support of the international campaign led by Estée Lauder, whose goal is to raise funds for researching this disease.

According to recent data, breast cancer is the second most commonly diagnosed cancer worldwide.  In Australia, breast cancer is the most common cancer affecting women. According to Breast Cancer Network Australia1, in 2014 it is estimated that 15,270 women will be diagnosed with breast cancer.

LAN Airlines is also encouraging prevention by providing more than 400 free mammograms to employees and women from the community in Santiago, Concepcion, Puerto Montt and Valparaiso, through the Arturo López Pérez Foundation’s mobile clinic.

In addition, throughout the month of October, sales executives, counter staff, cabin crew and pilots will wear a pink ribbon on their uniform symbolising the fight against this disease, bringing awareness to the campaign against breast cancer throughout the region.

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