Level 11 Announces Role as Development Partner in Carnival Corporation’s New Ocean Medallion Innovation
Since 2014, Level 11 – an Experience Design Engineering firm – has partnered closely with Carnival Corporation to create a revolutionary guest experience platform that is expected to deliver an unprecedented level of guest service and personalization.
Designed to elevate guest service and personalization for millions of vacationers, Carnival Corporation’s platform revolves around an innovative wearable called the Ocean Medallion, a digital experience portal called the Ocean Compass, and an Internet of Things network that combine to help guests get the most out of their vacations.
The Ocean Medallion works in conjunction with Ocean Compass, a digital experience portal that serves as a vacation concierge before, during, and after travel. The Ocean Compass is used by guests to build personalized vacation experiences, browse and select from event-based itineraries, navigate onboard and in port, and share vacation photos and videos captured during their cruise. Level 11 participated in key portions of the platform with an emphasis on location services, interactive wayfinding, communication and social media services.
The new guest experience platform will debut on Regal Princess from the company’s Princess Cruises brand in late 2017, followed by Royal Princess and Caribbean Princess in 2018, as part of new Medallion Class Ocean Vacations planned to be initially rolled out over multiple years on the entire Princess Cruises fleet.
“We are honored to be recognized as a key partner in the digital disruption of the cruise industry,” said Mark Hadland, CEO of Level 11. “Level 11’s Experience Design Engineers have tackled some of the most complex solutions throughout the interactive experience platform development.”
Level 11 has played key roles in all phases of Ocean development, ranging from early ideation to technical engineering and solution deployment.
“Level 11 is a unique partner with unique talents. The company has been an instrumental partner in solving some of the most difficult challenges associated with creating next level guest services,” said John Padgett, chief experience and innovation officer for Carnival Corporation.